Black DLC Finish Is the Perfect Luxury Watch for Holidays

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Time and Gems is recognized as the Leading Retailer for this year’s most popular Holiday luxury watch; the Exclusive Black ‘DLC’ finish.

Time and Gems, recognized as the leading retailer for black DLC luxury watches, has cornered the market and is supplying the nation’s most exclusive trend and best holiday gift this season. Celebrities and global fashion magazines (including Vanity Fair) have touted the stealth-black finished luxury watches, brands including Rolex, Breitling, Bell & Ross, IWC and Panerai, as the hottest trend for this Fall season.

Time and Gems‘ VP of Business Development, Alex Morano, notes, “The black PVD luxury watch style has been a growing trend for a few years, but really taken off this year. It began as an exclusive customization done solely for elite clientele of Swiss luxury watch manufacturers, including politicians, dignitaries, celebrities and high net worth individuals. As the trend gravitated from Europe to the US, our fashion consultants implored us to take a closer look. We made the wise decision to adapt and apply this stealth black, military-grade coating to our fine collection of authentic luxury watches.”

Mr. Morano goes onto mention, “Our competitive advantage in this market is clear: we offer the largest selection of fine luxury timepieces, all with DLC customization options, and all at affordable prices. Because our showroom is located in the wholesale jewelry district of Los Angeles, we have ability to offer discounts up to 61% off retail prices.” According to Time and Gems, they recently ran a ‘$175 Off DLC Collection’ sales event(use coupon code DLCS at checkout) and received an overwhelming response. “Our revenues are positioned to exceed last years by 41%. Needless to say, we’re excited to enter the holiday season.”

DLC finished luxury watches, including IWC, Rolex, Cartier, Breitling, Bell & Ross, Panerai, Patek Philippe and more, may been have been worn and/or admired by celebrities like Justin Timberlake, Ron Artest, Taylor Lautner, Ryan Gosling, Brad Pitt, Angelina Jolie, Simon Cowell, David Beckham, Tareq Salahi, Charlie Sheen, Justin Theroux, Jennifer Aniston, Jonah Hill, John Travolta and more.

About Time and Gems

Time and Gems has been selling luxury watches, specifically Rolex watches, over the past 30 years and retailing to customers worldwide online for the past 9 years. Their collection of luxury watches including Rolex Datejusts and Rolex Presidents is in the hundreds, making them the largest online retailer of Rolex watches in the USA. All watches are restored by Rolex certified watchmakers to Mint condition and come with individual appraisals and a 2-Year Warranty, including the DLC watches. They can be found online at their website Time and or at their store located in the heart of Downtown, Los Angeles.

Time and Gems, the leading retailer for PVD watches, is an independent company not affiliated with any watch manufacturer or distributor, including the ones mentioned in this document. Rolex is a registered trademark of Rolex Watch U.S.A. and Rolex International. Rolex, including the Rolex Submariner model, prohibits their authorized dealers from selling online and discounting from Rolex mandated retail prices.


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Joe Malone
Time and Gems
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