InstantPulp Uses New Technology to Find Hottest Celebrity News on Twitter

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InstantPulp.com uses Feedtrace technology to scour millions of conversations on Twitter and find the most talked about celebrity gossip and entertainment news. The hottest topics appear on the website in real-time in a summarised format. To celebrate the launch of the InstantPulp.com in the UK and Australia, InstantPulp is running a Facebook competition testing fans’ celebrity knowledge for a chance to win £500 in Topshop vouchers.

InstantPulp.com uses brand new technology to find the most talked about celebrity gossip on Twitter. The website is powered by Feedtrace, which uses proprietary algorithms and intensive computer processing to provide the best overview of real-time news and information on the internet. By using this technology to analyse social media trends, InstantPulp provides a summary of the most popular celebrity news stories, eliminating the need for time-consuming manual searches.

InstantPulp was recently acquired by RollUp Media – an exciting new start-up based in the UK. The team have recently launched the website in the UK and Australia, providing the gossip-hungry around the world with the latest in celebrity and entertainment news.

To celebrate the launch, InstantPulp is running a Facebook competition for fans to test their celebrity knowledge for a chance to win £500 in Topshop Vouchers. The ‘How well do you know your celebs?’ competition will run until midnight on 31 January 2012. Further information on the competition can be found on InstantPulp’s Facebook page – facebook.com/instantpulp.

InstantPulp symbolises a shift in the way news is shared and accessed through social media. A global obsession with everything celebrity and an acceleration in the speed at which celebrity gossip spreads through social media has made it hard to keep on top of the hottest stories. In response to the increasing difficulty of staying in the know, by using Feedtrace technology InstantPulp is able to provide a summarised account of the most popular celebrity news.

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Claire Limb
RollUp Media
02078665484
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