US (PRWEB) December 14, 2011
IT Channel Insight is giving out a free e-book by Robin Robins, a household name in the IT industry. The e-book will help managed services providers to Increase their managed services clients. Robins shares on how to generate a landslide of new managed services clients, the building blocks of a marketing system, how to double or triple your sales, what marketing process you should adopt to generate new managed services clients, the benefits of direct response marketing and how to use it to generate an automatic in-flow of high quality leads.
She also explains the 5 blunt truths that every MSP needs to know in order to grow a profitable IT services firm. These will dispel a few myths about marketing as they will cause people to struggle in business especially the small managed services providers.
Robins has been a favorite speaker for IT industry events such as System Builder Summit and SMB Nation, and has been interviewed and published in VAR Business and Sales and Marketing Magazine. She currently writes a monthly column for eChannelLine.com, SMB Nation Partner Magazine, Microsoft’s Partner website, and runs the largest sales and marketing coaching program in the world for IT consulting firms.
In addition to her extensive experience with IT service firms, Robin has also developed marketing strategies for over 4,500 businesses in 14 different industries across North America, Australia, and Europe.
IT Channel Insight is a one-stop source of information for IT resellers, managed service providers and channel partners. It provides the technology insights, best business practices and market intelligence needed to drive businesses around the world in the right direction thus increasing profits. It also offers the latest channel news and updates.