Simplifying Social: My Social Blend Chooses Savtira for Cloud Commerce Platform

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My Social Blend de-clutters social media and ramps-up infrastructure with new Cloud Commerce Platform

Savtira Corporation

“My Social Blend is revolutionizing the social media market and the way individuals and businesses use social media through management and education,” says My Social Blend CEO, Harry Grundmann.

Facebook. Twitter. LinkedIn. YouTube. MySpace. Shall we go on? According to Pew Internet, 59 percent of Internet users use at least one social networking service, and according to Burson-Marsteller, 79 percent of the largest fortune 500 firms have gone social as well. More than half of all Internet users are virtual social butterflies. But it’s beginning to get complicated and the various updates to the various social media sites can become overwhelming even to the social connoisseur. What was once a speedy method to being connected is now bogged-down with login, post, login again, post again, and repeat. The good news: My Social Blend, a new social media management site, is streamlining the social updating process for individuals and businesses looking to make their viral mark. In doing so, it’s selected Savtira Corporation, a new B2B e-commerce solutions company, to build its Cloud Commerce platform.

“My Social Blend is revolutionizing the social media market and the way individuals and businesses use social media through management and education,” says My Social Blend CEO, Harry Grundmann. My Social Blend basically builds a control panel for end-users to connect to all their social media sites from one location with one username and password. “For businesses, we are offering the same tool, which effectively allows them to master the critical need of overall social media marketing. Savtira is the key to providing the technological platform our site needs for a solid infrastructure,” says Grundmann.

Savtira is a software-as-a-service (SaaS) e-commerce solutions firm, which uses cloud technology to create what the company has coined as Cloud Commerce, utilizing mass data centers around the globe to power storage and streaming capabilities. Savtira builds custom-branded eStores within the Cloud Commerce platform and also offers content acquisition and distribution through a multi-million-item catalog of physical and digital products. Social Blend contracted Savtira after being referred to the company from executives at OME/ITE (OME Media Distribution/Interactive Technology Enterprise), a current Savtira client. Savtira will be developing the back-end technology for the My Social Blend website, along with a mobile application.

“The main purpose of all new technology is to make things simple and convenient. Social media allowed us to connect with friends, families and now industries faster and easier. My Social Blend takes it to another level of speed and convenience with a dashboard that organizes all the sites to one location, which can be a vital tool for cohesive marketing efforts. We’re excited to begin development on this inventive project,” says Savtira CEO, Tim Roberts.

It’s no question that social media marketing has become a staple in new-age communication efforts for companies ranging in a variety of industries from health and beauty to retail. According to Knowledge Networks, 38 million people in the U.S. alone ages 13 to 80 said their purchasing decisions are influenced by social media. My Social Blend allows for businesses to publish blogs, events, videos, comments – and anything else they would normally publish to their social media sites, in one location so managing all messages and initiatives is contained and convenient. For measuring ROI, the site provides analytics on buying trends and other permission-based data mining.

The My Social Blend website and mobile application is slated to launch using the new Cloud Commerce platform in the first quarter of 2012. For more information on utilizing a central social media marketing dashboard through My Social Blend, visit For more information on attaining a Cloud Commerce platform for your company, visit or call 813.402.0123, ext. 1029.

About Savtira Corporation
Based in Tampa, Florida, Savtira is in the business of digital distribution with a software-as-a-service (SaaS) e-commerce platform that is a turnkey system for the distribution, marketing, merchandising, and selling of both digital media and physical goods in a single store and a single, unified shopping cart. Savtira-powered stores are designed to meet the specific needs of retail partners so no two e-stores are alike. All Savtira e-stores are custom-branded for our partners. Extra features and services are offered on an à la carte basis. Savtira is also building the next carrier-class “Entertainment Distribution Network” (EDN), streaming all digital media from the cloud, with a feature set that eclipses anything on the market. For more information on Savtira, visit: or call 813.402.0123. Follow us on Twitter at:
Savtira is a registered trademark. All other product and service names mentioned are the trademarks of their respective companies.


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