Avectra CEO and Team to Host “Office Treadmill Desk” Walk-a-Thon

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Avectra Participants Count Steps to Raise Money for Charities

New Avectra logo

WHAT:    
Avectra, a leading web-based Social CRM provider in the association and not-for-profit market, will host a fundraiser with its CEO’s office treadmill desk playing a central role. Avectra staffers will each take a turn on Davis’ treadmill for 30 minutes to raise money for their selected charities. The participant with the highest number of counted steps will receive a bonus sum from Avectra for his or her charity of choice.

Selected charities include: SightLife, Foundation for Women’s Cancer, ASPCA, Reading Connection, March of Dimes, Delta Research & Educational Foundation, Millsaps College Fortenberry Endowment Scholarship, Safe Shores - The DC Children's Advocacy Center, Walk the Walk Foundation, Capital Area Foodbank, American Cancer Society, Heifer International, National Audubon Society, Foundation for Fighting Blindness, Crohn's & Colitis Foundation of America, Wounded Warriors, and Year Up Foundation.

The fundraiser coincides with the release of new fundraising functionality in Avectra’s Social CRM software.

Follow walk-a-thon activity on Twitter, #AvectraWalks.

WHO:     
Avectra CEO Richard Davis and additional Avectra staffers will each jump on Davis’ office treadmill desk for 30 minutes to raise money for their selected charities.

WHEN:    
On Wednesday, December 14, 2011, from 9 a.m. to 5:30 p.m. Eastern.

WHERE:    
The walk-a-thon will take place at Avectra headquarters, 7901 Jones Branch Drive, Suite 500, McLean, VA.

DETAILS:
For full details, visit http://avectra.com/fundraising/walkathon-2011/

About Avectra
For the last 17 years, Avectra has translated our customers' needs into a market-leading Customer Relationship Management system (CRM) - whether our customers serve members and non-members by the hundreds or hundreds of thousands. Avectra Social CRM is uniquely positioned to usher in a new era of membership success with its ability to provide world-class member management, built-in social networking and private online community, social media management and a powerful analytics suite, including Avectra's proprietary A-Score and more. Avectra is headquartered in McLean, Virginia, with regional offices in Chicago and Orlando.

To explore the Avectra family of products, please visit http://www.avectra.com, or call 800-858-8272.

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Patrick Dorsey
Avectra Inc.
(703) 506-7037
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Matt McCarthy
PAN Communications
(617) 502-4358
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