"With smart phones now accounting for over 40% of Internet searches, there are some small business owners such as restaurants, bars or even locksmiths who can't afford not to have smart phone friendly websites."
Prospect, Connecticut (PRWEB) December 15, 2011
Web technologies and social media are growing at a rapid rate. This can be overwhelming to small local business owners who are spread too thin already doing the things they need to do to keep their businesses running, let alone having time to learn and process the latest advances in Internet and telephone technology.
Mountain Tiger Marketing, owned by Paul Trapp, helps local business owners capitalize on the hottest internet, SMS and mobile technologies and allows them to focus on the fundamentals of their business. Business owners should consider whether it is necessary to have a mobile web site in addition to their regular web site.
"With smart phones now accounting for over 40% of Internet searches, there are some small business owners such as restaurants, bars or even locksmiths who can't afford not to have smartphone-friendly websites", says Mr. Trapp. He goes on to say "Customers seeking their services are more and more likely to use a phone to locate and do business with them."
Mr. Trapp believes local businesses must in effect have two different websites - one optimized for viewing on a desktop or laptop computer, and another optimized for viewing on a smart phone. The smart-phone-optimized website should have smaller graphics, and should quickly and immediately answer the questions of the smart phone user.
For example, a user searching for a restaurant on their phone wants to have a click-to-call button to make a reservation or ask a question. They will also want to see a small, quickly-loading version of the menu, and they will want to see directions to the restaurant.
If the site is not optimized for smart phones, that information may still be available, but it will very likely be much harder to find and will require the user to do way too much scrolling on their phone. Prospective customers are likely to become frustrated with all that scrolling and move on to a different search listing. That translates to lost business.
Mountain Tiger Marketing knows what it's like to own and operate a small, local business. Offering free, no obligation consultations, local businesses can gain a whole new perspective on mobile and social media marketing and how it can help them gain new customers and keep the ones they have.
For Further information, please contact:
Paul Trapp, Owner
Mountain Tiger Marketing
Business Mailing Address: 18 Summit Road, Prospect, CT 06712