Back Roads Entertainment will make an impact in the rapidly evolving video content industry,” said Colby Gaines. “Our mantra is simple: tell compelling and captivating stories regardless of platform or client.
New York, NY (PRWEB) December 19, 2011
Back Roads Entertainment (BRE), an original entertainment studio delivering engaged audiences through multiple platforms, today announced the company is officially open for business.
“Back Roads Entertainment will make an impact in the rapidly evolving video content industry,” said Colby Gaines. “Our mantra is simple: tell compelling and captivating stories regardless of platform or client. By leveraging our direct experience of creating content designed to captivate millions of TV viewers weekly, we now also produce the same compelling content for brands – from diapers to cars - to effectively move their needle and achieve their brand objectives.”
The BRE team has a track record of success in television and new media. With its strong relationships to brands, agencies and TV and digital networks, the company is uniquely positioned to deliver successful content anywhere in the era of TV everywhere.
Back Roads Entertainment services include: production (original and branded), creative solutions and talent development. The BRE team consists of a casting director, development producer, line producer, director of photography, branded entertainment director, as well as support and administration staff. The office includes state-of-the-art edit suites and the latest in production (cameras, audio and lighting) equipment.
Through-out his career, Colby has cultivated engaging content for networks like vh1, DIY, TLC and truTV, among others and for a number of Fortune 500 companies like Medco, Avaya, and select P&G brands. At BRE he is responsible for programming, development and day-to-day operations.
Prior to BRE, Colby was the co-founder and owner of Leftfield Pictures, a production company well known for producing hundreds hours of reality-based programming including American Restoration, Oddities, Monster In-Laws and Pawn Stars.
Colby also promised to give credit where credit is due: his wife Paige, his trusted resource for advice from new show titles to what not to wear, was instrumental in the naming of the company.
About Back Roads Entertainment
Back Roads Entertainment (BRE) is an entertainment studio delivering engaged audiences through storytelling across multiple platforms. Applying decades of experience across filmed entertainment and creative media, BRE has a reputation for creating compelling content that has entertained wide audiences and garnered critical praise. From original productions, both scripted and unscripted, to holistic branded entertainment campaigns, BRE develops stories that resonate with viewers. Collectively, the company has produced shows for over a dozen networks and a number of multi-national brands.