Planalytics Promotes Executives as Growth of Business Weather Intelligence Accelerates

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Planalytics Inc., the leading global provider of Business Weather Intelligence®, today announced two executive management appointments: Scott Bernhardt has been promoted to President and Derron Simon has been promoted to Chief Operating Officer.

Planalytics Business Weather Intelligence

Planalytics Business Weather Intelligence

Over the last few years, both Scott and Derron have been pivotal in expanding the business and in successfully transitioning Planalytics to a Software as a Service (SaaS) solution

Planalytics Inc., the leading global provider of Business Weather Intelligence®, today announced two executive management appointments: Scott Bernhardt has been promoted to President and Derron Simon has been promoted to Chief Operating Officer. In their new roles, Mr. Bernhardt and Mr. Simon will be instrumental in formulating Planalytics’ growth strategies and in aligning the business development, client service, operations and analysis teams to execute the company’s plans.

"Over the last few years, both Scott and Derron have been pivotal in expanding the business and in successfully transitioning Planalytics to a Software as a Service (SaaS) solution," said Frederic Fox, Founder and Chief Executive Officer at Planalytics. "They have been tremendous assets for Planalytics and their talents and leadership will be critical in positioning the company for future growth."

Planalytics Business Weather Intelligence (BWI) puts weather into a business perspective for companies, analyzing and quantifying how temperatures, precipitation and other variables impact revenues, costs and margins. Planalytics BWI solutions include:

Consumer Insights –Weather-Driven Demand indices measure how much weather influences demand for specific categories across specific time periods and geographies, helping retailers and suppliers of consumer products and services improve planning, distribution, marketing, pricing and inventory management decisions.

Energy Procurement Intelligence – Analysis tools and services that help companies control energy costs, identify buying opportunities, manage risk exposure and plan for periods of increased or decreased energy demand.

AgriBusiness Weather Intelligence – Platform, with tools and reports, that monitors key weather drivers for agriculture with in-season tracking and forecasting of weather and its impact on crops (plant health, yield potential, pricing insights, etc.).

Global Weather Insights – Historical and projected year-over-year changes in temperature and precipitation that enable companies to understand weather’s influence on seasonal products and services in more than 120 countries.

"Planalytics has a great team of dedicated professionals that have pioneered the development of Business Weather Intelligence and worked to bring real and repeatable value to our customers," commented Mr. Bernhardt. "I am looking forward to continuing to build on our market leadership and speeding the expansion of Planalytics Business Weather Intelligence capabilities to a wide array of businesses around the globe."

Mr. Bernhardt joined Planalytics 11 years ago to lead business development efforts in the retail and manufacturing sectors and most recently served as the company’s Chief Operating Officer. Prior to his tenure at Planalytics, Mr. Bernhardt held senior positions at Retek, Inc. (now part of Oracle) and Comshare, Inc. He has over 20 years of experience in business technology industry.

Mr. Simon most recently held the position of Chief Technology Officer at Planalytics and has over 15 years of Internet industry experience. Mr. Simon has a B.S.E. in Computer Science and Engineering from the University of Pennsylvania and prior to joining Planalytics worked at Ecount, Inc. where he was CTO and Director of Product Development.

"Planalytics’ proprietary technologies, advanced analysis capabilities and intellectual property are core competitive advantages,” stated Mr. Simon. "I am eager to help the company continue to leverage these strengths, stay on the leading edge of innovation and further enhance the foundation of technologies and analytical services that our customers depend on for key business decisions."

About Planalytics Inc.
Planalytics Inc. is the singular global source of Business Weather Intelligence – the actionable information companies need to understand and optimize the impact of weather on their business. Powered by an unparalleled database of weather’s financial and volumetric impacts, proprietary forecasting technologies and market-specific expertise, Planalytics’ Business Weather Intelligence is essential to any company, in any industry, looking to effectively shape strategies, pinpoint opportunities and make more profitable decisions. For more information, visit http://www.planalytics.com.

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