IXACT Contact Adds New Hobbs/Herder Activity Plans to Its Real Estate CRM

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IXACT Contact Solutions Inc., the innovative and easy to use real estate contact management and email marketing system, becomes even more integrated with Hobbs/Herder marketing programs. IXACT Contact launches five new Activity Plans that have been pre-loaded into a version of IXACT Contact provided to Hobbs/Herder clients.

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Our clients love the IXACT Contact real estate contact management software and we know they'll be thrilled with the addition of these new Hobbs/Herder Activity Plans.

IXACT Contact and Hobbs/Herder further strengthen their relationship by announcing an even tighter integration between the IXACT Contact real estate contact management software and Hobbs/Herder marketing programs. Five Hobbs/Herder-designed Activity Plans have now been added to IXACT Contact specifically for Hobbs/Herder clients.

The first new Hobbs/Herder Activity Plan added to the system is the 90 Day Plan. This plan is a comprehensive, step-by-step real estate marketing plan for Hobbs/Herder clients to generate a minimum of 10 transactions in 90 days with their Personal Prospecting Brochure. It specifies exactly what to do and when.

The second marketing plan integrated into IXACT Contact’s real estate CRM system is the Expireds Plan. This seven day Activity Plan is designed to generate real estate leads from expired listings using a combination of letters, PowerKards, phone calls, special reports, and the agent’s personal brochure.

Hobbs/Herder’s plan for marketing to For Sale By Owners, or FSBOs, is the third new Activity Plan. This eight week plan generates FSBO leads using a combination of letters, PowerKards, and special reports.

The Listing Service Plan, the fourth Hobbs/Herder plan in IXACT Contact, is a series of 17 high-impact email and letters sent weekly beginning the day a REALTOR® lists a new home. By implementing this Activity Plan, REALTORS® communicate with their listing clients in a way that makes clients feel important, appreciated, and in-the-loop.

The last Activity Plan, the Client Hero Plan, is a high touch phone plan that was designed to help REALTORS® cement client relationships and ensure a lifetime of referrals and repeat business. Beginning several days before the closing date and extending several days after, the Hobbs/Herder phone scripts built into IXACT Contact make it easy for the REALTOR® to become their client’s hero (at least when it comes to selling their home!).

“It’s been a real pleasure working with the Hobbs/Herder team on the creation of the Hobbs/Herder version of IXACT Contact. Hobbs/Herder’s marketing plans are the most powerful and comprehensive available for real estate sales professionals. By executing these plans from within IXACT Contact’s real estate CRM, implementation is much faster and easier than ever before,” said Rich Gaasenbeek, Vice-President, Sales and Marketing, IXACT Contact.

Hobbs/Herder clients who use IXACT Contact have everything they need in one centralized location. For example, they have one Contacts database, one Calendar, and one Task List that includes all Hobbs/Herder related tasks, as well as all the other tasks related to their ongoing business. In addition, all Activity Plan marketing communications are recorded automatically in Contact History giving the agent a clear record of all their marketing activities at the individual contact level.

IXACT Contact also makes it amazingly easy for Hobbs/Herder clients to send their mail merged letters and personalized mass emails because all the Hobbs/Herder letter and email templates are pre-loaded into the system. Clients can even upload into IXACT Contact the custom email headers designed for them by Hobbs/Herder as part of their brand identity package.

“Our clients love the IXACT Contact real estate contact management software and we know they’ll be thrilled with the addition of these new Hobbs/Herder Activity Plans. We can’t stress enough how important a real estate contact management system like IXACT Contact is in building and maintaining a successful real estate sales business,” commented Greg Herder, Chief Executive Officer, Hobbs/Herder.

Hobbs/Herder clients who begin using IXACT Contact will get their first 60 days for free courtesy of Hobbs/Herder. For a video overview and demonstration of the Hobbs/Herder version of IXACT Contact go to http://bit.ly/shjNxT. To sign up for a 60-day Free Trial go to http://www.ixactcontact.com/HH.

About IXACT Contact Solutions Inc.

IXACT Contact® is an easy-to-use web-based real estate CRM system that helps REALTORS® build lasting relationships with past clients, hot prospects and important referral sources. IXACT Contact makes it easy to maintain full contact profiles and to stay in touch with clients in a way that’s personalized, relevant and timely. With IXACT Contact, real estate agents can convert more leads into listings and attract more referrals and repeat business. Real estate sales and real estate prospecting become easy. Real estate marketing is also a snap with IXACT Contact’s personalized mass email, drip marketing, and email campaign reporting features. The Active Business side of the system helps REALTORS® keep control of transactions by managing all the to-do’s associated with listings and buyers.


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Rich Gassenbeek
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