Plano, Texas (PRWEB) December 19, 2011
Chronic Disease Fund®, the nation’s largest copay organization, announces the launch of its Good Days® Facebook fundraising application – and just in time for the holiday season. Intended to help increase donations for underinsured chronic disease patients, the fundraising application helps create more “good days” for patients by allowing users to set a goal amount and deadline, invite Facebook friends to participate, and track progress.
According to Social Media Today, more than half of Americans have Facebook accounts and 46 million check their accounts daily. As a result, businesses are heavily integrating social media into their overall marketing strategy.
“Since focusing more on social media, our Facebook fans have increased 754% within the past six months,” says Alona Deeke, Marketing Manager at Chronic Disease Fund. “Launching a Facebook fundraising application was a natural extension of our brand because our goal is to make it as easy as possible to give. The application is easy to navigate and allows users to set attainable goals and meet them.”
Chronic Disease Fund relies solely on donations to continue its mission of improving the health and quality of life of underinsured patients battling chronic disease, cancer or other life-altering conditions. Ninety-one percent of all donations go directly toward providing copay assistance for underinsured chronic disease patients.
To learn more about Chronic Disease Fund’s Facebook application, click here: https://www.gooddaysfromcdf.org/getinvolved/fundraise.
About Chronic Disease Fund®
Chronic Disease Fund® (CDF) is a non-profit, full service financial and medication assistance organization that is dedicated to improving the health and quality of life of underinsured patients battling chronic disease, cancer or other life-altering conditions who cannot afford the medications they so desperately need. Founded in 1992, CDF has quickly grown to become the nation’s largest copay organization, providing end-to-end services to help more than 90,000 underinsured patients. To learn more about CDF and its fundraising arm, Good Days, visit http://www.gooddaysfromcdf.org/.