Fine Cooking Launches Free Christmas Dinner Menu Maker iPad App

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Following Success of its Thanksgiving Menu Maker App, Fine Cooking Lets Cooks Build Meal From its All-Time Favorite Christmas Recipes

Fine Cooking, a Taunton Press publication, announced today that it has launched a free Christmas Dinner Menu Maker iPad App. Stephen Giannetti, Taunton’s senior vice president of advertising, made the announcement.

From the publishers of the Thanksgiving Menu Maker, with more than 40,000 downloads, the new Christmas Dinner Menu Maker iPad App lets users build a four-course holiday menu and leave the shopping list and scheduling to Fine Cooking. The interactive Menu Maker allows cooks to choose from Fine Cooking’s all-time favorite Christmas recipes, including beef tenderloin, baked ham, roast turkey and hearty baked pastas. The easy-to-use app lets users customize their meal to suit their family’s traditions, from casual open house-style dishes that will feed a crowd to wow-inducing recipes for more formal celebrations.

Additionally, the app will generate an interactive shopping list and preparation timelines based on cooks’ unique choices. How-to videos, a handy baking guide and advice on what to drink, how to make gingerbread men and what to bake as a gift round out the app.

“From super-simple dishes ready in minutes to pull-out-all-the-stops holiday projects, Fine Cooking’s app offers recipes to suit every style of celebrating,” said Giannetti.

About Fine Cooking
Fine Cooking is an entirely food-focused multimedia brand, fueling the passion of cooking enthusiasts with a lively mix of information and inspiration. Fine Cooking has proven itself in the epicurean magazine category with its 250,000 circulation and numerous accolades, and the brand has had exceptional success with its various special interest publications, some topping 100,000 in sales. Fine Cooking is the winner of an OMMA Award for Website Excellence and has been named by Folio: magazine as the winner of three 2010 EDDIE Awards for its online tools. Fine Cooking also was the only cooking title to win a Circle of Success award (industry circulation award) in 2010. In addition to FineCooking.com’s awards, it boasts 745,000 unique visitors per month and 15,000 online paid members are part of its Cooks Club, highlighting its amazing online engagement by consumers. FineCooking.com has shown the largest percent increase in uniques and page views as compared to others in the epicurean category in the last 6 months. Fine Cooking also has a robust e-letter program with 95,000 daily e-letter subscribers and 495,000 weekly e-letter subscribers.

Media Contact:
Jeff Vaughan, Vaughan Communications Group, 610-533-4264, jv(at)voncom(dot)com or Janél Noblin, The Taunton Press,
203-304-3893, jnoblin(at)taunton(dot)com

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jeff vaughan
jv@voncom.com
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