Online Hiring Demand for Mobile Marketers Grows 16%

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Over the past 90 days, Recruiters posted more than 4,400 new online job ads for Marketers that included mobile skill requirements, a 16% year-over-year increase, according to WANTED Analytics™.

Over the past 90 days, employers and staffing firms have placed more than 4,400 job ads for Marketers with mobile skill sets, according to WANTED Analytics™ (, the leading source of real-time business intelligence for the talent marketplace. The volume of job ads that include mobile criteria in the job description grew significantly over the past two years, as mobile websites and applications become a more common business strategy. Hiring demand increased 16% compared to the same 90-day period in 2010 and more than 120% versus 2009. Mobile skills now represent 10% of all job ads for marketing professionals.

Within the marketing field, mobile marketing skills are most commonly included in job ads for Product Managers, Marketing Managers or Directors, Business Development Managers and Directors, Category Managers, and Strategic Consultants. Metropolitan areas with the highest hiring demand for Marketers with mobile experience during this 90-day period were New York, Seattle, San Francisco, Los Angeles and San Jose, all of which saw year-over-year gains in hiring demand. While organizations in New York placed the most job ads, Los Angeles experienced the highest growth, up more than 51% versus the same 90-day time period in 2010.

Recruiting conditions for Marketers with mobile skills will vary by location, depending on local talent supply and hiring demand. According to the Hiring Scale™, Recruiters sourcing for openings in Seattle are likely to experience one the most difficult recruiting conditions in the United States. While hiring demand continues to grow in Seattle, the talent pool of qualified candidates remains small and Recruiters are likely to face a talent shortage. In addition, it is likely that Recruiters in the Seattle metropolitan area will see job ads listed online longer than the national average of 40 days (or just less than 6 weeks.)

The Hiring Scale measures conditions in local job markets by comparing hiring demand and labor supply. The Hiring Scale is part of the WANTED Analytics platform that offers business intelligence for the talent marketplace.

To see additional charts and detail, please visit

The Hiring Scale is available at

About WANTED Analytics™

WANTED Analytics™ helps recruiting organizations make better decisions faster with real-time business intelligence on jobs, employers, and talent. Analytics brings together, for the first time, years of hiring demand and talent supply data to create a true talent intelligence platform for hard-to-fill positions.

Clients in the staffing, HR, RPO, media, and government sectors use WANTED Analytics™ to find sales leads, analyze employment trends, gather competitive intelligence, forecast economic conditions, and source hard-to-fill positions.

About WANTED Technologies Corporation

WANTED Technologies (TSX-V:WAN) provides real-time business intelligence for the talent marketplace. Founded in 1999, the company’s headquarters are in Quebec City, Canada, and it maintains a US-based subsidiary with primary offices in New York City. WANTED began collecting detailed Hiring Demand data in June 2005, and currently maintains a database of more than 600 million unique job listings. For more information or to sample WANTED’s services, visit

WANTED is also the exclusive data provider for The Conference Board Help Wanted OnLine Data Series®, the monthly economic indicator of Hiring Demand in the United States.

The TSX Venture Exchange does not accept responsibility for the adequacy or accuracy of this release. Any statement that appears prospective shall not be interpreted as such.


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Carolyn Menz

Martin Auclair
WANTED Technologies
(418) 523-6663 337
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