Superbreak Report Increased Demand for Gift Voucher Product

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Weekend break specialist, Superbreak, has announced an increase in popularity for their gift voucher product in the run up to the festive season for the second consecutive year.

In the run up to Christmas, Superbreak, the Yorkshire based tour operator, has reported a growth in demand for its gift voucher product, with a surge of new customers booking gift vouchers alongside the company’s existing client bank. Superbreak customers can choose from a range of gift vouchers from £5 to £100 to create a unique Christmas gift for friends or colleagues this festive season. The vouchers are available in £5, £10, £25, £50 and £100 denominations and can be redeemed against Superbreak’s entire product range.

The gift vouchers, which can be redeemed via the operators York based call centre or online, can be used as whole or part payment on a wide selection of 2* to 5* hotel breaks across the UK and Europe, from centrally located hotels in London to weekend breaks in Rome. Superbreak customers also have the option to tailor make their breaks by adding first or standard class rail travel to their hotel stay as well as sightseeing and attraction tickets. In addition the vouchers can be redeemed against the operator’s growing range of popular theatre, attraction and event breaks at the O2 Arena, alongside Superbreaks’ brand new range of Eurostar breaks.

Last year, the weekend break specialists’ most popular products redeemed via gift vouchers were for 2 night dinner deals, as well as theatre and event break products. Popular theatre products redeemed via gift vouchers were for Billy Elliot, Dirty Dancing and the Mousetrap. Further booking insights show, the top locations booked via gift vouchers were to London, Rome and the Spanish resorts.

Khalid Amin, Online Marketing Manager at Superbreak, commented: ‘Since September we have seen a gradual increase in our gift voucher bookings, now in the run up to Christmas demand has soared and we expect this to increase right up to Christmas Day.’

About Superbreak:
Superbreak is the internet division of Superbreak Mini Holidays Limited, the market leader for short breaks and hotels throughout the UK. Superbreak is part of Holiday Break plc. Based in York, England, Superbreak specialises in booking cheap breaks in 2-5 star hotel accommodation throughout Britain for the leisure traveller. Superbreak holds allocations of rooms at all hotels and can make bookings up to and on the day of departure.

With 5000 plus hotel partners in worldwide locations from Manchester to Brighton, from London to Paris and with great availability and rates for theatre breaks, events at the O2 Arena, various popular attractions and national and international rail partners, Superbreak can offer an outstanding depth and breadth of UK and Overseas short break products.

For further information on Superbreak or on this PR, please contact:
Khalid Amin
Online Marketing Manager
Superbreak Mini-Holidays
Eboracum Way
York
YO31 7RE
(01904) 436043
http://www.superbreak.com

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Khalid Amin
Superbreak
01904 436043
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