Zoot Promotes Strategies for Demand Deposit Account Opening and Instant Prescreen

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Company shares insights for banks to compete effectively in video series

“Bankers are increasingly looking to video as a source for industry insights. There is something about seeing and hearing experts, instead of just reading their words, that makes information more compelling,” Eric Lindeen, director of marketing for Zoot.

Zoot, a leading provider of advanced instant credit decisioning and loan origination solutions, today announced a new video series designed to share effective banking strategies in today’s lending environment. Zoot thought leaders answer the most frequently asked questions they receive about a variety of financial services topics.

New regulations are impacting bank profitability, customer confidence in banks is waning and consumer behavior is evolving with market and technology changes. These circumstances all add up to the need for new strategies to compete effectively in an ever changing economic environment. Zoot has produced a series of short videos about instant prescreen and demand deposit account (DDA) opening to address the most critical questions bankers should ask, in addition to the most common questions the company receives related to these topics.

Demand deposit account opening videos cover returning profitability to DDA, managing new regulations, retaining customers and reducing costs of new DDA openings. The instant prescreen series shares expertise on decreasing the cost of account opening, enhancing the customer experience and increasing wallet share with current customers.

“Bankers are increasingly looking to video as a source for industry insights. There is something about seeing and hearing experts, instead of just reading their words, that makes information more compelling,” said Eric Lindeen, director of marketing for Zoot. The Zoot video series gives banks another way to explore effective strategies to grow wallet share with existing customers and increase the overall number of profitable customers, while implementing the appropriate anti-fraud and risk management tactics.                                        

About Zoot
Bozeman, Mont.-based Zoot Enterprises, Inc. provides comprehensive credit decisioning, loan origination and credit risk management solutions to enable clients’ unique business objectives, leading to long-term relationships with top U.S. and international financial institutions. Zoot’s rapid, high-volume processing environment has the capacity to process billions of transactions per year. Visit http://www.zootweb.com or call 406.556.7555 for more information. Zoot thought leaders are now featured on http://www.zootweb.com/blog/.

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