Tiger Fuel Company Introduces Return & Earn Loyalty Program

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Local gasoline distributor offering up to $.21 cents off per gallon at the pump.

Tiger Fuel Company ( http://www.tigerfuel.com ), locally owned and operated out of Charlottesville, VA since 1982, has recently introduced an innovative loyalty program designed to save its customers money where they need it the most: At the gas pump. The program, called “Return & Earn”, rewards its customers with 5 cents off per gallon for every $25 spent inside participating Market stores (those being The Markets at Bellair, Mill Creek, Locust Grove, Pantops, and 5th Street).

“We are very excited about this new program”, said Stuart Lowry of Tiger Fuel Company. “There seems to be some misinformation in the public that Tiger Fuel Company is looking to exit the convenience store business. Nothing could be further from the truth. In fact, we’re looking to grow our business, and by providing real, tangible rewards to our valued customers, we’re hoping to provide even more of a reason to visit our Market locations. For the past few months, we’ve been offering discounts for paying with cash($.06/gal), as well as discounts on gasoline with the purchase of a car wash($.10/gal). These discounts can be still be used, in fact giving our customers the potential of saving $.21 cents per gallon at the pump. We think that’s good news in this economy.”

Lowry went on to stress that Tiger Fuel Company’s Market chain of stores is an integral part of their business plan for the foreseeable future. “We’re not Exxon, we’re Tiger Fuel Company, and as a locally owned and operated company, we believe it is important to do what we can to come up with innovative ways to reward our local customers. This community has been good to us and we want to do what we can to help at the pump in these tough times. By that very same token, we are very much committed to the growth of all parts of our business, including our Market locations! Our Return & Earn loyalty program is just another way to thank our loyal customers for their business.”

To sign up for the Return & Earn Program (participation is free) please visit the participating Market locations to receive your Return & Earn card. Go to http://tigerfuel.com/return_and_earn.html for more details.

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Gordon Sutton
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