Vasont Systems Uses Social Media to Provide Best Practices for Content Management

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Vasont Systems’ “CM QuickTips” blog has become an authoritative source for information on XML content management strategy and system implementation

Vasont Systems, a provider of XML content management software and data services, has taken their free content management educational program to a new level through social media. Their popular blog called “CM QuickTips” had its biggest volume of traffic in January, 2011, surpassing its previous monthly record by 77%. The blog, which can be found at, has become an expert resource for free information on XML content management system (CMS) implementation and best practices.

Since August, 2009, CM QuickTips has delivered just that—quick, easy-to-read tips on all aspects of XML content management. The most popular topic has been Change Management; e.g., the art of getting technical communicators to make the change from traditional writing methods to using XML and a CMS. Other topics include best practices for using a CMS, tips for implementing a CMS, ideas for building a content management strategy, how to get funding for a CMS, ways to measure your return on investment for a CMS, suggestions for new roles and staffing, tips for selecting a CMS, how to structure content in XML, and writing tips.

“Due to the success achieved by the early adopters of XML CMSs, there is clearly more interest than ever in XML content management,” said Suzanne Mescan, Vice President of Marketing at Vasont Systems. “Our goal is to make sure that organizations have the right information and tools to successfully select and implement a CMS. For years, we have been providing free information through our webinar series and online CMS Starter Kit. Now, we are reaching people through the use of social media as well.”

Designed to improve productivity and time-to-market of products, the Vasont CMS makes it easy for organizations to manage their multilingual technical documentation and business information. The system’s comprehensive single-source functionality stores content once, ensuring accuracy and increasing the efficiency of repurposing content to multiple media formats while managing the workflow and the overall business process of creating and publishing content.

About Vasont Systems
Headquartered in Pennsylvania, Vasont Systems is a provider of XML content management software and data services, backed by more than 60 years of experience in the information management and publishing industry. Its Vasont® content management system enables organizations to manage and store their multilingual content once for multi-channel delivery. Fortune 1000 companies and organizations from industries including manufacturing, technology, publishing, and healthcare use Vasont to manage and produce multilingual technical documentation, training programs, and reference materials. Vasont® is a registered trademark of Vasont Systems.


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Suzanne Mescan
Vasont Systems
717-764-9720 392
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