BASF Showcased Newest Construction Material Technologies at World of Concrete 2011

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A review of the latest construction technology innovations presented by BASF Construction Chemicals Division at the World of Concrete during the World of Concrete show, Jan., 18 -21, 2011 in Las Vegas

BASF, the Chemical Company, showcased its latest construction technology innovations from the Construction Chemicals Division at booth S-10115 during the World of Concrete show, Jan., 18 -21, 2011 in Las Vegas. Highlights included:

  •     MasterFiber™ MAC Matrix fiber is uniquely engineered to be a “best in class” synthetic polymeric fiber for use in the most stringent of secondary reinforcement applications - whether for slab-on-ground or shotcrete applications.
  •     ZERO-C™ Repair Mortar is a line of cementitious repair mortars that exhibit no cracking when tested in accordance with ASTM C 1581. ZERO-C is the first material of its kind, creating a new generation of concrete repair.
  •     ENERSHIELD™ Air Barriers provide new options for creating high performance air/water-resistive barrier systems. ENERSHIELD allows for one air barrier material for all substrates behind any wall claddings.
  •     EMACO® CP Intact Galvanic Anodes protect concrete repairs from within. Made with superior zinc alloy, they provide fast and easy installation, safe handling, and zero VOC.

In addition to these new technologies, BASF featured expansion joints, concrete admixtures, restoration and repair products, wall systems and performance flooring solutions for Commercial, Residential, Bridge and Highway, and Parking and Stadium applications.

For more information about BASF’s sustainable construction solutions, please visit

About the Construction Chemicals division

BASF’s Construction Chemicals division is the leading supplier of chemical systems and formulations for the construction industry. Continuous innovation and tailor-made solutions ensure its customers are more successful. Its Admixture Systems business unit specifically helps customers in the ready-mix, precast, manufactured concrete and underground construction industries. The Construction Systems unit offers a wide range of products for sports and industrial flooring, external renders and wall insulation, expansion joints, wood preservatives as well as specialist repair mortars, tile adhesives and waterproofing membranes. The division operates production sites and sales centers in more than 50 countries and achieved sales of about €2 billion with approximately 7,100 employees in 2009.

BASF - The Chemical Company.

BASF Corporation, headquartered in Florham Park, New Jersey, is the North American affiliate of BASF SE, Ludwigshafen, Germany. BASF has approximately 16,000 employees in North America, and had sales of $13 billion in 2009. For more information about BASF’s North American operations, or to sign up to receive news releases by e-mail, visit

BASF is the world’s leading chemical company: The Chemical Company. Its portfolio ranges from chemicals, plastics and performance products to agricultural products, fine chemicals and oil and gas. As a reliable partner, BASF creates chemistry to help its customers in virtually all industries to be more successful. With its high-value products and intelligent solutions, BASF plays an important role in finding answers to global challenges, such as climate protection, energy efficiency, nutrition and mobility. BASF posted sales of more than €50 billion in 2009 and had approximately 105,000 employees as of the end of the year. Further information on BASF is available on the Internet at

MasterFiber™ is a trademark of BASF Corporation
ZERO-C™ is a trademark of BASF Corporation
ENERSHIELD™ is a trademark of BASF Corporation
EMACO® is a registered trademark of BASF Corporation


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Janice Tucciarone

Mary MacLeod-Jones
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