MassLive.com Launches New Android and iPhone Apps with Advance Internet and Verve Wireless

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MassLive.com announces launch of Android and iPhone local news and information apps.

MassLive.com Android app

MassLive.com Android app

As a leader of news and information in our community MassLive.com is happy provide additional valuable real-time resources for our users. It’s about choice for consumers, whether they want to read news on a computer or a mobile device

MassLive.com has launched Android and iPhone apps with real-time local news, sports, entertainment, business, features and opinion articles and photos from The Republican - plus one-tap access to local classifieds listings.

The MassLive.com Android app and the MassLive.com iPhone app feature content from the number one Western Massachusetts news and information website in affiliation with The Republican.

“The new phone apps are part of a continuing effort to get the information gathered by The Republican staff out on MassLive.com and in the hands of our readers in the most timely and convenient manner possible,” said George Arwady, publisher of The Republican.

The apps are available for download at no charge in the iTunes App Store and the Android Market. They were developed and launched with Advance Internet and Verve Wireless.

"As a leader of news and information in our community MassLive.com is happy provide additional valuable real-time resources for our users. It’s about choice for consumers, whether they want to read news on a computer or a mobile device,” said Paul Fritz, general manager of MassLive.com. “If you want to find out the latest score, share information, or you are out looking for a new car; MassLive.com has a quick solution for you to meet your immediate need.”

The apps include social features for the audience to share content via Twitter, e-mail and Facebook posts. Users also can submit video and photos from their phones to MassLive.com through the apps.

Content on the apps includes local news coverage of communities throughout the Western Massachusetts area; high school, pro and college sports teams; entertainment coverage of TV, movies, music and the local arts scene; and photo galleries and obituaries. There’s also local advertising and links to jobs listings, new and used autos, and homes for sale and rent.

The front page of the apps can be customized for one-tap access to favorite categories. Articles are downloaded and stored locally in the apps for fast access, even when offline.

Download the MassLive.com Android app from the Android Market here.

Download the MassLive.com iPhone app from the App Store here.

(MassLive.com also has a mobile website that can be accessed by going to masslive.com on mobile device web browsers.)

About MassLive.com
MassLive.com, an affiliate of Advance Internet, Inc., is the leading local website for news and information throughout Western Massachusetts featuring the latest Western Massachusetts news, business, sports, travel, weather, traffic, shopping and entertainment information. In addition, MassLive.com has a comprehensive business listings directory, as well as local classified listings for jobs, homes, apartment rentals and autos. MassLive.com is the online home of The Republican.

About The Republican
The Republican was founded in 1824 and is the largest news gathering operation in Western Massachusetts. It also publishes El Pueblo Latino, the only Spanish language weekly in the area. In combination with MassLive.com, The Republican is the premier news and information source in its market in terms of penetration.

About Advance Internet
Advance Internet, Inc.,based in Jersey City, NJ, is a leading creator of highly interactive, online community-based news and information websites created in alliance over 25 newspapers affiliated with Advance Publications Inc. Advance Internet’s websites are the number one local news and information online destinations for the markets they serve. The websites include al.com, cleveland.com, gulflive.com, MLive.com, NJ.com, NOLA.com, OregonLive.com, SILive.com, syracuse.com, MassLive.com, PennLive.com, and lehighvalleylive.com.

About Verve Wireless
Verve monetizes local mobile media. Our solutions help local media companies monetize their mobile inventory and enable advertisers to reach a valuable, premium audience where they live, work and play. Over 1000 local publishers use the Verve platform to manage their mobile advertising businesses and help make their sales teams more effective. In addition, we bring incremental revenue to our publishers through our relationships with national advertisers, who value the Verve network’s high quality local media companies, including the mobile outlets of recognized local media brands as well as newer digital-only local and hyper-local publishers. It is a brand-safe, editorially-driven, high-quality and transparent environment with market-leading targeting, creative and reporting capabilities. Only Verve has assembled such an extensive national footprint of high quality local media. Verve is located in San Diego, CA and Washington DC. For more information, visit http://www.vervewireless.com.

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MassLive.com iPhone app photo gallery