Lehi, UT (Vocus/PRWEB) March 09, 2011
Facebook has become a powerful tool for businesses to reach consumers and potential buyers with more information about their product.
For LowVARates.com, Facebook is allowing them to help military families and veterans receive detailed information about VA home loans and important industry news.
Owner of LowVARates.com, Eric Kandell, has tried to use Facebook and other social media to reach out to veterans and have more interaction with potential military homeowners.
“We have really used social media to try and inform our followers of all the day-to-day changes in the VA loan industry,” Kandell said. “It has really been a nice tool for us to have more contact with our customers and answer any questions.”
Through Facebook, the company has also installed weekly prizes with its “Friday Giveaway” contests. LowVARates.com has given over $2,000 of cash and prizes to followers entering the weekly giveaways. The prizes have included: restaurant gift cards, iPods, cash, shopping gift cards, movie tickets, home improvement gift cards and many other valuable items.
The contests are open to any member of Facebook and general take place around 9 – 11 a.m. MST. The weekly winner has the prize mailed directly to their home the following week.
“Our Friday Giveaway Contests on Facebook have become very popular,” Kandell said. “We try and get our name out there by doing a fun promotion and giving away prizes that would be valuable to our followers.”
LowVARates.com also has a valuable blog that provides military and veterans with detailed information on the VA loan industry. The blog also goes into detail about issues pertaining to military life. Some of the recent posts have discussed the top 10 military movies of all time, the largest battles in U.S. history, how to successfully cope with PTSD and many other pertinent military topics.
The Facebook page of LowVARates.com regularly references these various blog posts and gives military personnel a valuable resource for daily life.
“Ultimately our main goal with social media is to help military families become more acquainted with LowVARates and better understand the benefits of using a VA home loan,” Kandell said.
To join the LowVARates.com Facebook community visit their page at: http://www.Facebook.com/lowvarates
For the past 20 years LowVARates.com has been dedicated to serving veteran homeowners. We specialize in providing VA loans to qualified veterans for mortgage purchases and refinances. These loans provide lower interest rates and monthly payments than other traditional loans.
VA loans are currently the only program left that allows no-money-down loans providing a secure mortgage option guaranteed by the Federal Government. Our professional staff and loan officers will assist you to lock in low interest rates and take advantage of the unique opportunity provided through VA loans.
# # #