What Every Hotel Marketer Should Know About Video

Share Article

Webinar for Hotel Chain Marketers on Wednesday, March 16th at 11:00am EST

VFM Leonardo

Our research reveals that there’s a growing interest in using video and rich visual experiences to increase online sales conversions among hotel brand marketers. Our goal is to educate them on online video best practices for hotels.

Online video viewing is growing at a rapid pace. In fact, the number of videos viewed online increased 100% in May 2010 (ComScore). Hotels are beginning to see video as an effective way to drive conversions and are getting started. This webinar, hosted by VFM Leonardo’s Darlene Rondeau, Vice-President, Best Practices, Online Merchandising and John McAuliffe, Chief Marketing Officer, will cover:

  •     How hotels are using video online
  •     What elements a video should cover in order to drive conversions
  •     What marketers at the chain level can do to help hotels with launching video
  •     Online video best practices that hotels should follow for the best results

WEBINAR: What Every Hotel Marketer Should Know about Video
Date: Wednesday, March 16th
Time: 11:00am EST
Register now.

“Our research reveals that there’s a growing interest in using video and rich visual experiences to increase online sales conversions among hotel brand marketers. Our goal is to educate them on online video best practices for hotels,” says Darlene Rondeau, Vice-President, Best Practices, Online Merchandising at VFM Leonardo.

Who should attend?
The content is geared toward marketing and e-commerce professionals at corporate hotel chains.

About VFM Leonardo
VFM Leonardo is a technology leader in online visual content management and distribution systems. VFM Leonardo’s VScape® and VBrochure™ products leverage the distribution capabilities of the VNetwork™, the most universally accepted and largest online visual content distribution network for the global travel industry including all four global distribution systems (GDSs), Pegasus and travel-related channels including online travel agencies, travel research and supplier web sites, search portals, review, travel editorial and major social media and video sharing sites. VFM Leonardo offers the hotel industry the most effective digital asset management and online merchandising systems available today and effectively reaches tens of millions of consumers monthly with over 1,000,000 visual images (photos, virtual tours and videos) on more than 30,000 travel and social media websites in the VNetwork including Amadeus, Galileo, Sabre, Worldspan, Pegasus, Travelocity, Orbitz, Priceline, Tripadvisor, Yahoo! Travel, Kayak, Google and many more for 90,000 hotels worldwide. For more information about VFM Leonardo, visit http://www.vfmleonardo.com.

Socialize with VFM Leonardo

Media Contact:
Julie Vieth, VFM Leonardo Inc.
Toll free: 1-877-593-6634
Phone: 416-263-5446
Fax: 416-593-7572
Email: press(at)vfmleonardo(dot)com

###

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Julie Vieth
Visit website