Image, reputation -- call it what you will -- your brand is what brings customers in. No business is too small to care about branding.
New York, NY (Vocus/PRWEB) March 15, 2011
The reputation of a business is its greatest asset. In an encore free webinar, Ventureneer shows small business owners, entrepreneurs, and solo-preneurs how to build their brand to attract more business.
What Do You STAND For? Why Branding Matters to Small Businesses will be offered Wednesday, March 16, 2011, from 12n-1 pm ET. The webinar will help entrepreneurs build a brand that attracts new customers.
All businesses, regardless of their size, age or location, have a brand identity. A brand is the sum of the good, the bad, and the ugly of a business. It’s defined by the attitude of your receptionist and the music your customers hear when placed on hold as well as by the quality of service and the quality of product. A brand is what a business promises and what it delivers. This free webinar presents the elements of good branding and gives small business owners, entrepreneurs, and start-up enterprises can use the tools to define or refine their brands.
"Image, reputation -- call it what you will -- your brand is what brings customers in. No business is too small to care about branding," says Geri Stengel, founder of Ventureneer.
The webinar will be taught by Alan Siege, principal and owner of Small Business Management Consulting. Since 1996, SBMC has helped more than 100 small businesses and nonprofit organizations increase revenue by improving the way they tell their business story. Along with managing his consulting practice, Siege is a Kaufman Foundation for Entrepreneurship Certified Facilitator in the Fast Trac Program presented by the NYC Dept. of Small Business Services and is an adjunct professor in business at the Borough of Manhattan Community College and New York University. He knows small businesses and what they need to succeed.
Small business owners, entrepreneurs, and solo-preneurs will get practical, real-life suggestions for building their brands.
For more information or to register, visit What Do You STAND For? Why Branding Matters to Small Businesses.
Ventureneer connects values-driven small business owners, social entrepreneurs, and nonprofit leaders with the knowledge they need to make the world a better place and to thrive as businesses. At Ventureneer, entrepreneurial and nonprofit training and advice are practical, accessible, and affordable. Ventureneer blends traditional, formal instruction with informal, peer learning. You can learn new skills, collaborate with peers, develop solutions to your real-world problems, get one-on-one help from experts, and access the information you need to make better decisions for your organizations.
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