We are committed to providing new solutions for users to engage with our content -- wherever they are, on whatever devices they are using.
Harrisburg, PA (Vocus/PRWEB) March 16, 2011
PennLive.com has launched Android and iPhone apps with real-time local news, sports, entertainment, business, features and opinion articles and photos from The Patriot News - plus one-tap access to local classifieds listings.
"As the region's leading 24/7 news organization, we know that people are increasingly following our reports not just at their computers but on their phones. This app is going to make that faster and more convenient than ever,” said David Newhouse, editor of The Patriot-News.
The apps are available for download at no charge in the iTunes App Store and the Android Market. They were developed and launched with Advance Internet and Verve Wireless.
“We are committed to providing new solutions for users to engage with our content -- wherever they are, on whatever devices they are using,” said Kate Somers, general manager of PennLive.com.
The apps include social features for the audience to share content via Twitter, e-mail and Facebook posts. Users also can submit video and photos from their phones to PennLive.com through the apps.
Content on the apps includes news coverage of local communities throughout the Central Pennsylvania area, high school sports, local pro and college teams; entertainment coverage of TV, movies, music and the local arts scene; and photo galleries and obituaries. There’s also local advertising and links to classifieds listings of jobs, new and used autos, and homes for sale and rent.
The front page of the apps can be customized for one-tap access to favorite categories. Articles are downloaded and stored locally in the apps for fast access, even when offline.
(PennLive.com also has a mobile website that can be accessed by going to pennlive.com on mobile device web browsers.)
About The Patriot-News
The Patriot-News Co., founded in 1854, is a diverse media company that is central Pennsylvania's leading source of news and information. It publishes the region's largest daily newspaper, weekly community newspapers, and a large collection of magazines including Body & Mind and In Central Pennsylvania. The Patriot-News is also the region's largest 24/7 digital news source via Pennlive.com, Facebook and Twitter. Through all of its media, The Patriot-News reaches more than 490,000 readers each week.
PennLive.com, an affiliate of Advance Internet, Inc., is the leading local website for news and information throughout Central Pennsylvania featuring the latest Central Pennsylvania news, business, sports, travel, weather, traffic, shopping and entertainment information. In addition, PennLive.com has a comprehensive business listings directory, as well as local classified listings for jobs, homes, apartment rentals and autos. PennLive.com is the online home of The Patriot News.
About Advance Internet
Advance Internet, Inc., based in Jersey City, NJ, is a leading creator of highly interactive, online community-based news and information websites created in alliance over 25 newspapers affiliated with Advance Publications Inc. Advance Internet’s websites are the number one local news and information online destinations for the markets they serve. The websites include al.com, cleveland.com, gulflive.com, MLive.com, NJ.com, NOLA.com, OregonLive.com, SILive.com, syracuse.com, MassLive.com, PennLive.com, and lehighvalleylive.com.
About Verve Wireless
Verve monetizes local mobile media. Our solutions help local media companies monetize their mobile inventory and enable advertisers to reach a valuable, premium audience where they live, work and play. Over 1000 local publishers use the Verve platform to manage their mobile advertising businesses and help make their sales teams more effective. In addition, we bring incremental revenue to our publishers through our relationships with national advertisers, who value the Verve network’s high quality local media companies, including the mobile outlets of recognized local media brands as well as newer digital-only local and hyper-local publishers. It is a brand-safe, editorially-driven, high-quality and transparent environment with market-leading targeting, creative and reporting capabilities. Only Verve has assembled such an extensive national footprint of high quality local media. Verve is located in San Diego, CA and Washington DC. For more information, visit http://www.vervewireless.com.
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