Greeting Express Returns with Long at Bristol: Co-Pilot "Dirt" Masch to Ride in Spirit

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Greeting Express, Inc., a custom printing company, teams up again for a three race deal as a primary sponsor with Rick Ware Racing. This comes after a tragic car crash affected the Rick Ware Racing team, "Dirt" Masch will ride in spirit on all vehicles. Greeting Express, Inc. launches custom web-to-print portion of

Rick Ware Racing (RWR) is proud to announce that Greeting Express, a custom web-to-print company, has returned to the family of primary sponsors for the Scotts EZ Seed 300 with driver Carl Long at Bristol Motor Speedway this weekend.

With a heavy heart, Greeting Express and Rick Ware Racing will be honoring their teammates, Dean Shaut and Steve “Dirt” Masch who were involved in a fatal accident last weekend by having each ride as a “co-pilot” with their names over the passenger door for the remainder of the season. In addition, the team will carry a special note to “Dirt” on the deck lid of the #41 for the race.

The partnership of and Rick Ware Racing started last fall with a very successful showing in the Camping World Truck Series in Loudon, NH. The #47 Truck was driven by Bobby Hamilton, Jr. to a top ten finish and led to an incredible amount of exposure for the growing company.

Greeting Express, based in Durham, NC, offers everything from business cards to high-end photo books, and is looking forward to the next chapter in its relationship with Rick Ware Racing as a primary sponsor. The multi-race deal will kick off in Bristol, TN this weekend with #41 Nationwide Ford Mustang driven by Carl Long. decided to return for the 2011 season because of the positive feelings surrounding their NASCAR debut, and the treatment they received as a sponsor with Rick Ware Racing. Founding President of Greeting Express Kate Sessoms said, “bringing back our sponsorship for the race at Bristol is an opportune time for us as we are live launching our custom design studio and going full web to print the week leading up to the race. We are confident in not only the abilities of Rick Ware Racing from a sponsor point of view, but also appreciate how their close knit family mentality fits in with our own”.
This same sentiment was the original spark to the first sponsorship deal back in 2010. Since then Rick Ware Racing has not only gained followers, but also a group of young talented drivers including Jeffrey Earnhardt and Timmy Hill.

“We are really excited that Greeting Express has joined our family,” stated Rick Ware. “Our organization has been getting stronger each year and with Greeting Express coming aboard, we know we can drive their message to the front with Carl Long.”

Greeting Express, Inc. is thrilled for this next chapter with “the biggest little team in motor sports”, and is hopeful to build a lasting relationship with the dedicated team.

Be sure to visit, or find them on Facebook and Twitter to follow all of the exciting new features coming soon on and off the track!


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Katharine Sessoms
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