Beat the Traffic Adds Record Number of New Affiliates In Q1

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Beat the Traffic continues rapid expansion with new television, web, and offline media partnerships.

Beat the Traffic on Air, online and on Mobile
Beat the Traffic delivers a new level of distinction in traffic reporting.

Triangle Software LLC, d.b.a. Beat the Traffic®, the fastest-growing provider of vehicle traffic reporting solutions for media in North America, has announced a record number of new affiliate partnerships in the first quarter 2011 for its flagship Beat the Traffic 3D product. Beat the Traffic features 3D station-specific maps, a sophisticated traffic forecasting system, and customized routing solutions for broadcasters, as well as mobile and on-line product offerings.

Beat the Traffic’s newest affiliates include 5 new television stations, several high profile websites, and a major nationwide newspaper group. With 50 affiliates and 25 percent growth in the first quarter, Beat the Traffic truly is the fastest growing provider in the industry.

As the only independent provider in the industry, Beat the Traffic has sustained their rapid expansion with media affiliates by maintaining a relentless focus on technical innovation and state-of-the-art data modeling, coupled with the tools, service, and personalized attention broadcasters and newspapers need to deliver a distinguished product in this increasingly “me too” environment.

"Our global team has worked hard to earn the business of our newest affiliates," says Andre Gueziec, President and CEO of Triangle Software, the company that operates Beat the Traffic®. "Demonstrating our newest innovations at the upcoming NAB show in just two weeks will be an exciting opportunity to connect with our users and prospects. This will certainly underscore our brand promise: to deliver a new level of distinction in traffic reporting.”

The Beat the Traffic 3D system and software is used by dozens of television stations, cable providers, and newspaper groups in North America for on-air, on-line and mobile presentation of traffic conditions.

For a personalized demo, please visit this page to book your appointment at NAB in Las Vegas April 11-14, and register for a free show pass courtesy of Beat the Traffic. Beat the Traffic will be in Booth SU2302. Our CEO will also hold a press conference at 3pm Sunday April 10th in Room N242 of the Las Vegas Convention Center announcing what’s new at Beat the Traffic for NAB 2011.

About Beat the Traffic®
Beat the Traffic® is the easiest way to enjoy a hassle-free commute in North America. Based in Santa Clara, CA, Triangle Software LLC d/b/a Beat the Traffic® is the fastest-growing provider of vehicle traffic reporting solutions. Acclaimed for its visually-striking graphics, simple setup and user-friendly interface, Beat the Traffic® received the TVTechnology STAR Award as well as Television Broadcast magazine's Top Innovation Award. Triangle Software is a National Science Foundation funded early innovator in traffic prediction and presentation science. For more information visit us at beatthetraffic.com and trianglesoftware.com. The Beat the Traffic® technology is protected by U.S. Patents Nos. 6,989,765, 7,161,497, 7,221,287, 7,375,649, 7,508,321, 7,557,730, 7,610,145, 7,702,452 and 7,880,642 and other pending patents. Visit our youtube.com/beatthetraffic channel and follow us on Twitter at twitter.com/btt3d.

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