The rate of technological innovation in the travel market has been truly breathtaking and we expect this easy to use solution to become very common over the next few years.
(Vocus/PRWEB) 24 March 2011
A recent report has predicted that the use of mobile ticketing will rise significantly in the next few years. The analysis, which was conducted by Juniper Research, indicated that by 2015 over 750 million people will use technology on their mobile phones to purchase, receive or present tickets. The research applied to air flights as well as tickets for rail travel, the cinema and festivals. Beach experts On the Beach believe that this technology will play a major role in the future of the travel industry. Alistair Daly, Marketing Director of On the Beach, comments: “The rate of technological innovation in the travel market has been truly breathtaking and we expect this easy to use solution to become very common over the next few years.”
The report by Juniper Research detailed that only one in twenty mobile users currently take advantage of mobile ticketing solutions; they expect this number to rise to one in eight by 2015. The analysis predicted significant growth over the next two years as the technology moved from the fringe and into the mainstream.
Daly believes that these tickets are a common sense solution which will help make travel easier. He states: “This type of technology is instant and convenient and it allows customers to get on a plane without any stress. Simply bring your mobile phone along and everything will be taken care of.”
Daly concludes that this type of innovation will make life much easier for travellers. He states: “We have seen huge improvements focused on making travelling easier. Indeed, we recently developed our own travel app; Beach Locator which lets you find great beaches around the world. Great applications like this and mobile ticketing software have truly streamlined holidays, making them much more convenient, relaxing and fun.”
About On the Beach:
Founded in 1995, On the Beach is one of the UK’s leading online travel agencies carrying over 500,000 passengers every year (ABTA K0813). On the Beach provides value for money flights and hotels in the world’s most popular beach holiday destinations. On the Beach provides consumers with a huge selection of travel products, from 50 million available seats, more than 30,000 hotels around the world, insurance and in-resort transfer partners. Customers can book online at onthebeach.co.uk or by calling the UK call centre on 0870 606 07 08.
As the expert provider of DIY beach holidays to the UK market, On the Beach is so confident of its industry leading position, it offers a market leading price match guarantee for its customers. On the Beach will refund the difference if a lower price is found for the same product on any UK website*.
*Offer applies to exact product match