Chicago, IL (Vocus/PRWEB) March 29, 2011
Acquity Group, a world-leading multi-channel commerce and digital marketing company, announced today that VP of Digital Strategy and Design, Tom Nawara, will moderate a panel at the Bricks + Mobile conference, held at The Spertus Institute in Chicago on March 30. Acquity Group is also a bronze sponsor of the event.
Nawara’s session, “Mobile Payment,” held from 1:45-2:45, will showcase how enabling mobile payments can transform a company’s revenue cycle, and will delve into initiatives of some of the nation’s top brands. Participants will also discuss mobile payments from the consumer perspective, give examples from best-practice retailers, and provide advice for choosing the best mobile payment platform for your business.
Bricks + Mobile will hold other unique mobile-focused sessions throughout the day, covering topics such as “In-Store Mobile Opportunities,” “Mobile Loyalty,” and “Security and Privacy Issues.” Specialized breakout sessions will allow brand managers, mobile strategists and commerce leaders to learn how to meaningfully utilize mobile to drive visibility and ROI.
“In our panel discussion, we’ll provide attendees with insight into the current mobile payment ecosystem with a focus on retail,” says Nawara. “The mobile payments space is constantly advancing, and truly has the power to transform companies and position them ahead of the curve.”
Acquity Group recently teamed with Internet Retailer to conduct a European Mobile Audit that specifically outlined the extent of mobile commerce capabilities across top EU retailers. While this was the first-ever European Audit, Acquity Group also conducts an annual Mobile Audit for companies listed on the Internet Retailer 500. 2010 findings can be found on the Acquity Group web site.
About Acquity Group
Acquity Group is the world’s leading multi-channel commerce and digital marketing company, creating award-winning digital experiences for global brands. Our multi-disciplinary approach brings together strategy, design, and technology to create brand-unique experiences that build unbreakable customer relationships. Acquity Group is headquartered in Chicago, with offices across the U.S. To define a unique perspective for your business, contact Acquity Group at http://www.acquitygroup.com.
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