The Lucky Brand event will not only give shoppers insight from one of the leading contributors of fashion commentary, but also provide an exciting opportunity to work the runway alongside Lucky models.
Columbus, OH (Vocus/PRWEB) March 30, 2011
Lucky Brand shoppers in Columbus, Ohio will be feeling extra lucky come April 2, 2011. The Easton Town Center retail location is the second stop on Lucky Brand's nationwide tour debuting its Spring 2011 collection of men's and women's jeans and apparel. Tim Gunn, fashion industry expert, renowned co-host of Project Runway, and Chief Creative Officer of Liz Claiborne Inc., will be hosting the Columbus Lucky Brand event, which includes a fashion presentation, photo opportunities, and the Lucky You Runway Contest, where select Lucky shoppers will have the chance to "make it work" alongside professional models in a live runway show.
The Lucky You Runway Contest will be held on March 30 and 31st from 4:00pm – 7:00pm. New and existing Lucky Brand customers will be invited to work with sales associates to design a head-to-toe Lucky look, and up to six will be selected to strut their styles during the live fashion show on April 2nd. The show will kick off with a fashion presentation from Tim Gunn, who will share his expertise on the importance of styling, fit and proportion when it comes to rocking denim the right way.
In addition, all Lucky Brand customers who purchase $100 of Lucky goods at the Easton Town Center retail location between March 27 and April 2 will be professionally photographed with Tim Gunn, enjoy refreshments, and take home a personalized, autographed copy of his best-selling book, Gunn's Golden Rules: Life's Little Lesson for Making It Work.
"This will be an exhilarating experience for all our Lucky friends in Columbus," says Leah Salak, Director of Marketing and Special Events for Liz Claiborne Inc. and co-host for the event. "The Lucky Brand event will not only give shoppers insight from one of the leading contributors of fashion commentary, but also provide an exciting opportunity to work the runway alongside Lucky models."
The Lucky Brand Tim Gunn Fashion Show will begin at 1 pm at the Central Park Fountain across from Bon Vie. No reservations are necessary, but seating is limited. Facebook users can explore more event details on Lucky Brand's page on Facebook and Tim Gunn's official page on Facebook.
About Lucky Brand Jeans
Lucky Brand designs and produces jeans, sportswear, knits, wovens, outerwear, T-shirts and active wear. Additional Lucky Brand licensed products include swimwear and accessories for men and women. The Lucky Brand collections are carried at better department and specialty stores, and at over 183 company-owned stores nationwide and three internationally. The complete collection can be viewed at luckybrand.com.
About Liz Claiborne Inc.
Liz Claiborne Inc. designs and markets a global portfolio of retail-based premium brands including Juicy Couture, kate spade, Lucky Brand and Mexx. The Company also has a refined group of department store-based brands with strong consumer franchises including the Monet family of brands, Kensie, Kensiegirl, Mac & Jac, and the licensed DKNY® Jeans and DKNY® Active brands. The Liz Claiborne and Claiborne brands are available at JCPenney, the Liz Claiborne New York brand designed by Isaac Mizrahi is available at QVC, and the Dana Buchman and Axcess brands are sold at Kohl’s. Visit lizclaiborneinc.com for more information.
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