On the Beach: Experts Encourage Brits to Get More Sun

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A joint statement from seven health organisations has encouraged British people to get more sun. According to beach experts On the Beach, this is just one more reason to book a relaxing sea-side trip.

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At On the Beach we believe that seaside holidays are a great way to relax and spend some time with your family – this statement is just one more reason to embark on a trip to a beautiful spot in Spain, Turkey or Portugal.

Beach experts On the Beach believe that British people need more sun in their daily lives. This announcement is based on a recent statement by seven different health organisations who have advocated greater exposure to the sun in order to generate Vitamin D. Alistair Daly, Marketing Director of On the Beach, comments: “Vitamin D is incredibly important and studies have shown that it is a key element of a healthy lifestyle – spending some time in the sun is a great way to get this important vitamin.”

The consensus statement was endorsed by the British Association of Dermatologists, Cancer Research UK, Diabetes UK, the Multiple Sclerosis Society, the National Heart Forum, the National Osteoporosis Society and the Primary Care Dermatology Society. It encouraged people to seek more sun while ensuring that they do not burn.

Daly believes this should encourage British people to travel to sunny locations for their holidays. He states: “During the winter it is very difficult to get any sun in the UK, and holidays to warm destinations are a great way to get out and boost your Vitamin D. Beyond that, Australian research has linked travel with greater life expectancy and health – clearly, many experts are identifying holidays as an important part of a healthy lifestyle.”

According to Daly this statement is just another reason to take a holiday to a sunny location. He concludes: “At On the Beach we believe that seaside holidays are a great way to relax and spend some time with your family – this statement is just one more reason to embark on a trip to a beautiful spot in Spain, Turkey or Portugal. Of course, while out there make sure to use sunscreen to limit your exposure to the sun’s rays and ensure you don’t come home with a nasty burn.”

About On the Beach:
Founded in 1995, On the Beach is one of the UK’s leading online travel agencies carrying over 500,000 passengers every year (ABTA K0813). On the Beach provides value for money flights and hotels in the world’s most popular beach holiday destinations. On the Beach provides consumers with a huge selection of travel products, from 50 million available seats, more than 30,000 hotels around the world, insurance and in-resort transfer partners. Customers can book online at onthebeach.co.uk or by calling the UK call centre on 0870 606 07 08.

As the expert provider of DIY beach holidays to the UK market, On the Beach is so confident of its industry leading position, it offers a market leading price match guarantee for its customers. On the Beach will refund the difference if a lower price is found for the same product on any UK website*.

*Offer applies to exact product match

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