Unitrends Appoints Jim Caro Vice President of Worldwide Strategic Alliances

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Former Acronis executive, Jim Caro, is named VP of Unitrends Worldwide Alliances

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Unitrends, the leading provider in integrated and scalable backup solutions, today announced that Jim Caro has been named Unitrends channel chief to contribute to the new strategic direction the company is taking in channel sales, OEM relationships and future business development with alliance partners.

“Caro is an important addition and milestone for Unitrends as we begin to scale out our partner model worldwide,” Mike Coney, CEO, Unitrends, said. “We are excited to put an even larger focus on our partners as they are instrumental to our success. Caro will be a great addition to help lead us to continue and grow that success.”

Unitrends reached major milestones within its 2010 year, achieving its highest revenue in the company’s 22-year history. These achievements have been greatly attributed to the major growth within its reseller, OEM and alliance partner-base. Unitrends is investing to make significant enhancements in building partner growth, and Caro will serve to design and execute strategic plans toward those efforts.

Caro will be responsible for leading a team focused on growing reseller and alliance relationships to drive aggressive global business expansion. He brings to Unitrends a proven track record of executing successful corporate development, sales and channel enablement programs. He has more than 20 years of experience in channel and business development, marketing and corporate sales plans for the IT software and solution industry. Most recently, Caro served as VP of channels at Acronis, running their Americas channel strategy.

About Unitrends
Unitrends enables its customers the freedom to focus on their business instead of backup. The company achieves this through scalable, all-in-one backup solutions that no other data protection vendor can provide. Unitrends integrated backup appliance simply protects businesses’ IT infrastructures at the lowest total cost of ownership in the industry. More companies every day join those who have discovered the customer-obsessed, enterprise-level data protection only Unitrends can offer.

Information about Unitrends can be found at http://www.unitrends.com. A VMware-based and Hyper-V-based virtual appliance free trial are available for download.


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Kelly Lowe
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