Our media groups pay a significant amount of attention to environmental and sustainability issues across a wide variety of content categories.
Middletown, NY (Vocus/PRWEB) April 01, 2011
The race is on to save planet earth! That’s why Pocono Mountains and Hudson Valley Media Groups have joined forces to bring you eGreen, an email newsletter highlighting local and national environmental happenings and ideas to help you transform your life and your environment.
This free weekly newsletter is delivered every week and is filled with informative stories about what’s going on our environment today. eGreen provides easy, practical tips to help on the quest to ‘go green’ in home, offices and communities. Taking care of the environment means more than just recycling; it’s over 300 million citizens realizing the importance that preserving the environment is every person’s responsibility.
“Our media groups pay a significant amount of attention to environmental and sustainability issues across a wide variety of content categories. Our audiences are demonstrating a clear interest in this coverage, whether the stories are about drilling for natural gas, preserving open space, local governments trimming budgets via greener operations, or simply listing the times and places of a growing number of farmers’ markets sprouting up in the communities we cover,” Mr. Polay noted, adding, “Our advertisers also are increasing the amount of green messaging and product announcements in their campaigns. One of our primary goals as a media company is to connect audience segments and interests with advertisers, and the eGreen newsletter provides us with an ideal means of connecting those two groups.”
ABOUT DOW JONES LOCAL MEDIA GROUP
Dow Jones Local Media Group (http://www.dowjoneslmg.com), operates eight community media groups around the country – including the Hudson Valley and Pocono Mountains Media Groups – that collectively are comprised of 8 daily and 15 weekly newspapers, several lifestyle magazines and other niche publications, and a multitude of affiliated Web sites in seven states.
ABOUT DOW JONES & COMPANY
Dow Jones & Company (http://www.dowjones.com) is a News Corporation company (http://www.newscorp.com) and a leading provider of global news and business information. Its principal products include The Wall Street Journal, Dow Jones Newswires, Dow Jones Factiva, Barron's and MarketWatch. Dow Jones also provides news content to television and radio stations.
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