The Promised Land with Host Majora Carter Wins Prestigious Peabody Award

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From American Public Media and Launch Productions, Minneapolis

American Public Media and Launch Productions, Minneapolis’ The Promised Land, with host Majora Carter, has received a Peabody Award for best electronic media.

“American Public Media is proud to introduce audiences to diverse and engaging perspectives through our programming,” said Judy McAlpine, senior vice president national content division, APM. “Of the 39 Peabody recipients this year, more than half are public or non-profit media, and we are honored that The Promised Land with Majora Carter’s distinctive vision, is among them.”

“The Promised Land brings new voices to public radio — visionaries whose lives and stories inspire,” said Marge Ostroushko, The Promised Land’s executive producer and founder of Launch Productions, Minneapolis. “Our thanks to the Corporation for Public Broadcasting and American Public Media for their support. I can’t think of a better way to celebrate this great honor than to introduce the next visionaries that are featured in our spring season.” Follow this link for a preview of “Voices from the Gulf Coast,” The Promised Land’s next series of shows.

“We are thrilled that The Promised Land is able to spotlight the work of such inspirational individuals,” said Majora Carter, the program’s host. “And we are grateful to be recognized in such an extraordinary way in our first year.”

The Peabodys are the oldest awards in broadcasting and are considered among the most prestigious and selective prizes in media. They recognize excellence and meritorious work by radio and television stations, networks, webcasters, producing organizations and individuals.

The winners, chosen by the Peabody board as the best in media for the year 2010, were named on March 31 in a ceremony in the Peabody Gallery on the University of Georgia campus.

About The Promised Land
Vision and leadership — these are the ideas at the very heart of the public radio series The Promised Land. The dynamic host, Majora Carter, introduces listeners to today's visionaries — the passionate men, women, and young adults who see potential in unlikely places. The spring series, “Voices from the Gulf Coast,” will follow the leaders who are finding innovative and sustainable ways to rebuild after last year’s oil spill, hurricanes and the recession.
The series is produced by Emily Botein and Mary Beth Kirchner, and the executive producer is Marge Ostroushko. Segment producers are Catherine Winter and Chris Julin. To learn more about The Promised Land, visit

The Promised Land was created by Launch Productions, Minneapolis, a production group formed to produce radio and media, featuring new voices, new ideas and new hosts.

The Promised Land was funded by The Corporation for Public Broadcasting with additional support from the Kendeda Fund.

American Public Media™ is one of the largest producers of public radio programming in the world, with a portfolio reaching 16 million listeners via nearly 800 radio stations nationwide each week. Programs include A Prairie Home Companion®, Marketplace®, Performance Today®, The Splendid Table®, Being™, American RadioWorks® and many others. American Public Media’s nearly 100,000 member-strong Public Insight Network promotes deep connections between journalists across the country and the communities they serve. American Public Media is the parent organization for Minnesota Public Radio, Southern California Public Radio and Classical South Florida. A complete list of stations, programs and additional services can be found at

Source: Data are copyright Arbitron, Inc. Arbitron data are estimates only. Spring 2010/Fall 2010 average.


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