New York, NY (PRWEB) April 04, 2011
Usablenet, a global technology leader for mobile and multichannel customer engagement, announced today that its platform powers 3 of the top 4 fastest m-commerce sites in the U.S. and the top 4 fastest m-commerce sites in the UK, as identified by Keynote Systems’ March 29th Mobile Commerce Performance Index. The Internet and mobile cloud monitoring authority reported that among the mobile sites with the fastest download speeds are StrandBooks.com, Dell, Walgreens, Victoria’s Secret, Sunglass Hut in the U.S. and Tesco, Marks & Spencer, John Lewis in the UK -- all of which are powered by Usablenet’s platform.
The report emphasizes the importance of speed as a key characteristic in determining mobile usability and consumer satisfaction. Usablenet supports their nearly 200 Fortune 1000 customers with the same fast platform to guarantee the best possible consumer experience. In the U.S., StrandBooks.com, Dell, and Walgreens were ranked within the top four for outstanding load times and success rates by Keynote Systems. In the UK, Tesco, Marks & Spencer, and John Lewis all clocked download speeds of less than seven seconds. These high-scoring examples underscore the necessity of mobile optimization to ensure maximum performance and usability, which in turn encourages consumer transactions.
“Usablenet is proud to power the fastest m-commerce sites and multichannel solutions in the world,” said Nick Taylor, President of Usablenet. “As speed is the most essential benchmark to judge mobile usability, it is vital for brands to consider the speed and overall usability of their mobile sites in order to drive brand loyalty, traffic, and sales, in addition to preventing poor user experiences that can result in customer losses.”
Usablenet’s technology platform extends all features, functionality, and content contained on clients' websites (or other available sources) to their customers wherever they are -- including mobile phones, mobile applications, tablets, Facebook and other social media, and in-store kiosks. Multichannel integrations supported by the Usablenet platform enhance brand engagement, drive traffic, and increase revenue.
Usablenet is a global technology leader for mobile and multichannel customer engagement that works with 25% of the Fortune 1000. Usablenet’s transformative technology platform allows leading companies in all sectors to extend their brand to consumers across multiple channels, including mobile phones, mobile applications, tablets, Facebook, in-store kiosks, and other platforms -- with minimal impact to the client’s IT resources. Usablenet customers include Amtrak, Delta, Estée Lauder, FedEx, Hilton, Marks & Spencer, Sprint, JCPenney, Victoria’s Secret, and others. Founded in 2000, Usablenet is a private company headquartered in New York City with offices in Italy and London. For more information, visit us at http://www.usablenet.com or on Twitter @Usablenet.
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