Seacoast Media Group to Host Interactive Marketing Seminar for Local Businesses by Borrell Associates

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At this one-hour seminar, Seacoast businesses will learn how other businesses in their industry invest in promoting their company online, discover how local consumers use digital media to make buying choices, learn ways to increase sales through digital promotion, and gain knowledge and helpful tips for online marketing.

We here at Seacoast Media Group consider it our responsibility and privilege to communicate and educate local business people when we have access to real, accurate data and information.

Small Business Marketing: Harnessing the Power of Social Media is the next in an ongoing seminar series from Seacoastonline and the Portsmouth Herald. At this one-hour seminar, Seacoast businesses will learn how other businesses in their industry invest in promoting their company online, discover how local consumers use digital media to make buying choices, learn ways to increase sales through digital promotion, and gain knowledge and helpful tips for online marketing.

Bill Caudill, VP from Borrell Associates – a leading interactive advertising and research firm – will share digital marketing knowledge and techniques with local businesses. Shari demonstrates research and tactics which businesses can apply immediately to help acquire new customers, grow market share and gain the competitive edge needed in today’s busy and aggressive digital world. In addition to working with local media companies, the client list for Borrell Associates includes Google, The New York Times, Washington Post and Microsoft.

“We here at Seacoast Media Group consider it our responsibility and privilege to communicate and educate local business people when we have access to real, accurate data and information,” said Vince Ciampi, advertising director for Seacoast Media Group. “Partnering with Borrell in this seminar program is one of those occasions.”

Two one-hour sessions will be held at the Seacoast Media Group offices (111 New Hampshire Ave, Portsmouth, NH 03801) at 8:00am and 11:00am. All attendees also get an opportunity to win an iPad 2 just for attending!

Local businesses interested in registering for the seminar can visit http://www.seacoastonline.com/seminar. Space is limited, so reservation is strongly recommended.

ABOUT DOW JONES LOCAL MEDIA GROUP
Dow Jones Local Media Group (http://www.dowjoneslmg.com), operates eight community media groups around the country – including the Seacoast Media Group – that collectively are comprised of 8 daily and 15 weekly newspapers, several lifestyle magazines and other niche publications, and a multitude of affiliated Web sites in seven states.

ABOUT DOW JONES & COMPANY
Dow Jones & Company (http://www.dowjones.com) is a News Corporation company (http://www.newscorp.com) and a leading provider of global news and business information. Its principal products include The Wall Street Journal, Dow Jones Newswires, Dow Jones Factiva, Barron's and MarketWatch. Dow Jones also provides news content to television and radio stations.

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Jamie Bohlin
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