Generation E Institute Announces Sixth Annual Student Business Showcase in Battle Creek

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The Generation E Institute (GenEI) announced today its Sixth Annual Student Business Show-case. The Showcase is open to the public and all young aspiring entrepreneurs. During the Showcase, young entrepreneurs will display and sell their products and services to the public.

The Generation E Institute (GenEI) announced today its Sixth Annual Student Business Showcase. The event will take place Tuesday, May 3, 2011 from 10 a.m. to 3 p.m. at the Kellogg Arena in downtown Battle Creek, Michigan. There are special selling hours from 12:00 P.M. to 2:00 P.M.

The Showcase is open to the public and all young aspiring entrepreneurs. During the Showcase, young entrepreneurs will display and sell their products and services to the public and make presentations to judges. At the conclusion of the Showcase, the judges will select award winners in various categories, with a total of $5,000 in cash and prizes.

Michael Simmons, a young entrepreneur and founder of Princeton WebSolutions, will be the guest speaker at the event. Simmons started his first business, Princeton WebSolutions when he was 16 years old, and his business was named the top youth-run web development company in the nation in 2001. He has won three ‘entrepreneur of the year’ awards recognizing his achievements.

“This year we welcome new schools and communities to the Showcase. It’s going to be a great competition, and we encourage everyone to join us as we celebrate today’s successes of our future business leaders,” said Cheryl Peters, Executive Director of the Generation E Institute.

All participants in the Generation E Student Business Showcase have educator-approved, feasible business plans and operational businesses. Schools and communities are encouraged to come and bring students who are not participating this year to attend so they can learn how they can become entrepreneurs regardless of their career choice or age. Community leaders will see how youth entrepreneurship education benefits entire communities.

Event sponsors for the 2011 Showcase include The Coleman Foundation, Battle Creek Community Foundation, Battle Creek Rotary Club, Miller College, Kellogg Community College, Message Coach Public Relations, EPI Printing, Comerica Bank, Omni Credit Union, Stetler Built Homes, Battle Creek Unlimited, Consumers Energy, Branch Community Foundation, Barry Economic Development, Prima Civitas Foundation and TalentTrax.

For more details about the Generation E Student Business Showcase visit: http:// Generation E Student Business Showcase

About The Generation E Institute
The Generation E Institute (GenEI) is a non-profit that has developed unique and innovative curricula that help create an entrepreneurial mindset in individuals so they can compete in an ever-changing economy. GenEI’s curricula are project based and student driven. They support educational standards and provide relationship building, idea generation, and all aspects of business development. Students learn to develop business and financial plans based on their business idea and are assisted in implementing those business ventures. GenEI works with communities to determine sites for youth entrepreneurship programs. Schools, community programs, 4-H, libraries, home schools and other organizations are included, as all youth benefit from entrepreneurship education. For more information, visit the GenEI website or Facebook Like Page.

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