The goal is to spur growth in both green entrepreneurship and product consumption
Mountain View, CA (PRWEB) April 21, 2011
Ecobold today is launching an online marketplace that makes it as easy as possible to buy and sell green products. To lower the barrier of “going green,” Ecobold hand selects products that keep you, your family, and the earth healthy, and then features one recommended product per day with an informative video review and a steep 24-hour discount. In addition, Ecobold makes it easier to sell green products by offering merchants the best terms of any similar marketplace. To celebrate the launch along with Earth Day on April 22nd, Ecobold will plant a tree for every person that signs up for their free video recommendation newsletter at http://ecobold.com/get_fresh_finds.
Going green has gone mainstream, with a reported 64% of the population now actively looking for green products - and justifiably so. In fact, prolonged exposure of up to 150 chemicals found in many home cleaning supplies are connected to allergies, birth defects, cancer, and psychological disorders.* The result is that the average newborn actually has 232 chemicals in its umbilical cord, according to a research done by the Environmental Working Group, a non-profit organization. Ecobold’s mission is to drive an increase in the consumption of safe products by lowering the barrier of both buying and selling green. Their team is comprised of green product experts who research products, investigate ingredients, and record daily in-depth video reviews to educate you on the advantages of buying non-toxic products.
The site currently offers over 1200 green, natural, non-toxic products from over 50 certified sellers. Any merchant of green products can submit their products for review, and products that pass the site’s strict review standards are subject to just a 10% revenue share (which includes the credit card transaction fee). Other comparable services take up to 30%.
“The goal is to spur growth in both green entrepreneurship and product consumption,” says Steffany Boldrini, Founder & CEO of Ecobold. Steffany developed her eco-conscious lifestyle while growing up on a small ranch in Brazil, and since moving to the United States in 2000 she has devoted herself to creating environmental awareness.
For more information about Ecobold, please visit http://www.ecobold.com.
Ecobold is a green marketplace that makes it easy to both buy and sell products that keep you, your family, and the earth healthy. Ecobold’s mission is simple: to drive an increase in the consumption of safe products over non-safe ones. Headquartered in Mountain View, California, Ecobold was founded by Steffany Boldrini and is a graduate of the Silicon Valley Founder Institute.