Joe Calloway to Deliver Astute Solutions’ 2011 Customer Conference Keynote Address

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World-renowned author, speaker and business advisor to present “Becoming a Category of One”

Astute Solutions today announced that world-renowned author, speaker and business advisor, Joe Calloway, will deliver the keynote address at its 2011 Customer Conference. Open to all end-users of Astute’s CRM, knowledge management and social CRM technologies, the event will take place May 22-25 at the Union Station hotel in Nashville, Tenn.

As an International Speakers Hall of Fame member, Calloway is known for engaging audiences in discussions that challenge assumptions and create new ways of thinking. He is the best-selling author of numerous business books, including “Never By Chance,” “Work Like You’re Showing Off!” and “1ndispensible.” In his current role as a partner at Engage Consulting Group, Calloway helps companies think competitively, act decisively and drive continuous improvements.

Leveraging insights from his work “Becoming a Category of One”—praised by the New York Times, Publishers Weekly, Retailing Today and others—Calloway will focus on creating and sustaining success during his May 23 address. Topics of discussion will include:

  •     Creating customer loyalty through consistent performance
  •     Everyday innovation and improvement
  •     Finding differentiation inside the box
  •     Making customer relationships the ultimate tie-breaker

“At a time when so many service organizations are refining the customer experience with the addition of social media, mobile and online channels, we could not have been more fortunate to land Joe Calloway as our keynote speaker. He is one of the most respected and innovative voices in customer service, and an expert on helping companies develop customer-focused teams,” said Lori Angalich, vice president of marketing, Astute Solutions. “We consider our customer conference one of the year’s most important events. Joe’s presentation will compound our efforts to deliver an exceptionally valuable learning experience.”

About Astute Solutions
Astute Solutions enables the customer experience management strategies of industry-leading companies around the world. Its customer relationship management, contact center, social CRM, and mobile customer care solutions increase customer retention, inspire advocacy and drive operational efficiency. With Astute's solutions, organizations transform cross-channel customer feedback into actionable insight that drives continuous improvement, innovation and competitive advantage. And through high quality, proactive and personalized interactions, they build meaningful and long-lasting customer relationships. To learn more, visit


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Linda Pitt
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