St. Albert’s RunWild Marathon Announces the Launch of a Facebook Application for its Marathon Runners

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Canada's newest marathon launches a Facebook application for its marathon participants. The application is designed to automatically post individual race times to the participants' respective personal Facebook pages.

Twitter and Facebook have given us the ability to engage with our friends and fans on a deeper level

RunWild Leading Edge Marathon, Canada’s newest marathon and Boston Marathon qualifier (pending certification), today announced the launch of an innovative Facebook application for its marathon runners. According to RunWild, the application is designed to post its marathon runners’ times live to their individual Facebook pages.

Tapping into the online services provided by Results Canada, the event’s timing chip supplier, the application leverages Facebook’s “like” button feature. According to RunWild, any registered marathon runner that owns a Facebook account can “like” the RunWild Facebook page. Once the page is “liked” the runner is automatically entered into RunWild’s database. On race day, when the marathon runner crosses the finish line, their race results are immediately posted to RunWild’s Facebook page as well as to their individual Facebook pages.

“The Facebook application is going to be a fun little feature for our marathon runners and we are pretty excited to launch it," said Anita Cassidy, RunWild’s Race Director. “We are huge advocates of social media, and tools like Twitter and Facebook have given us the ability to engage with our friends and fans on a deeper level. This new app is going to be a cool way for our runners to inform their friends and families of their times without having to do a thing—it’s 100% automated. It’s also going to be a great way for our runners to help us spread the word about the marathon and our fundraising efforts for the Zebra Child Protection Centre.”

To visit the RunWild Leading Edge Marathon Facebook page go to:
Facebook.com/pages/RunWild-Marathon/

To register for RunWild go to: http://www.runwild.ca/marathon-registration/

About RunWild
As Alberta’s newest road race and Boston Marathon qualifier (pending certification), the RunWild Leading Edge Marathon is promising to be a challenging, competitive and fun event with a race designed for everyone of any level. Events include the RunWild Leading Edge Marathon, CPI Construction Half Marathon Walk & Run, Rapid Cash 10K, 5K Walk & Run, and the TC Wealth & Planning WildOnes MaraFun. The inaugural event, organized by Leading Edge Physiotherapy, a St. Albert-based physiotherapy clinic, commemorates the 150th Anniversary of the City of St. Albert and raises money for an essential child advocacy service, Edmonton’s Zebra Child Protection Centre. The RunWild Leading Edge Marathon is an opportunity to present the organizers’ passion for healthy living and to share with St. Albert an event that will make history and raise money for an important charity in the Edmonton community.

RunWild Leading Edge Marathon
205A, Carnegie Drive, St. Albert, Alberta, Canada, T8N 5A9
Web: http://www.runwild.ca
Facebook: http://www.facebook.com/pages/RunWild-Marathon/162574817110824
Media contact: Anita Cassidy, Race Director
Email: info[at]runwild.ca

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