Hearst Media Services Bay Area Offers Small-Business Advice: Use the Right Keywords for Better SEO and SEM

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Help for small-business owners to get the most out of search engine optimization using the perfect keywords

These simple yet effective tips will guide business owners to better digital marketing, more new clients and better ROI.

As part of its ongoing efforts to assist the Bay Area business community in effectively digital marketing of their products and services, Hearst Media Services Bay Area has released an article outlining tips to reach more new customers using keywords and search engine marketing.

Hearst Media Services Bay Area has released the feature to assist small- and medium-sized businesses in getting found quickly by potential customers searching online for their products and services. The article details ways business owners can choose the right keywords by doing their own online searches or interviewing current customers and how to use them in their online marketing.

“Keywords are crucial to any online marketing effort,” said Kris Loberg, Director of Business Marketing for Hearst Media Services Bay Area. “These simple yet effective tips will guide business owners to better digital marketing, more new customers and better ROI.”

Hearst Media Services Bay Area maintains an online library of articles written to help business owners understand an increasingly complex marketing world and get the most ROI on their marketing dollars. These articles are free and available to all businesses.

This and other articles can be found at: http://www.sfgate.com/chronicle/adsite/wp_keywords.html

About Hearst Media Services/Bay Area
In addition to the vast resources of the San Francisco Chronicle and SFGate.com, Hearst Media Services Bay Area provides every thing from social media campaigns to search engine marketing to direct mail and e-mail advertising. Whether targeting customers based on behavior, demographics and geography or using the broad reach of Hearst Media Services products to reach 1.8 million Bay Area adults each week, advertisers can find all their marketing solutions in one, easy-to-implement source.

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