Las Vegas Mayor Declares April 29, 2011 as Multi-Pure International Day for Water Filter Industry Leader

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Las Vegas Mayor Oscar Goodman declares April 29, 2011, as Multi-Pure International Day in honor of the company's 40th anniversary. Red carpet tour, breakfast, flag ceremony and tree planting will be held at Multi-Pure's corporate headquarters on Friday.

Las Vegas Mayor Oscar Goodman declares April 29, 2011 as Multi-Pure International Day, in honor of the company’s 40th anniversary. Multi-Pure International has been a leader in the drinking water systems industry since 1970.

The April 29th celebration at Multi-Pure’s corporate headquarters will feature a red carpet tour and breakfast for visiting guests, flag ceremony, as well as a tree planting to recognize National Arbor Day. The corporate headquarters is located at 7251 Cathedral Rock Drive, Las Vegas, NV 89128.

Founded in 1970 by brothers H. Allen & Alvin Rice, the company has grown to be one of the largest manufacturers of carbon block filters in the world and is certified by NSF to reduce more contaminants than any other filter on the market. Today, Multi-Pure is still a family owned and operated company.

Multi-Pure was founded on December 7th, 1970 as a marketing company, selling point-of-use drinking water systems door-to-door in the Los Angeles area. By the mid 1970’s, the company had developed the carbon block filter, and was actively manufacturing for its own Multi-Pure brand as well as the OEM market. In addition to manufacturing, Multi-Pure opened a network marketing program in 1982. This program is still active.

Multi-Pure is known in the industry as a manufacturer of high performance filter products. Emphasizing quality over quantity, the company has developed a broad base of customers who wish to offer the highest performing products with the widest range of contaminant removal.
As a leader of a growing industry, Multi-Pure President Alvin Rice says he is excited for a bright future. “I’m often asked about my favorite moment in Multi-Pure’s long history, I say that moment hasn’t happened yet; we’re more excited for things to come.”

Today, Multi-Pure and its manufacturing subsidiary, Carbon Block Technology, are located in Las Vegas, NV, with an additional manufacturing subsidiary, CB Tech Shanghai, located in China. Together, the three companies cut a wide swath across the drinking water industry as both a manufacturer of carbon block components and a marketer of drinking water systems.
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Trina Boice, National Director of Marketing


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