RCA’s 19th Annual Expo: Moving to a 4G World

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Wireless Standard exhibits with a purpose during the Expo

The theme of this year’s RCA Convention and Innovation Expo, 4G for All America, adequately reflected the mood of attendees and exhibitors alike. During the opening sessions of the Convention, RCA announced Sprint as their Newest Affiliate Member furthering strengthening RCA’s policies promoting competition and level playing fields across the wireless industry in order to truthfully make 4G for ALL America.

In an Expo designed for carriers it was actually the customer who was the main focus of the 3-day event. Most carriers were interested in not only innovation but how they could effectively bring that innovation to the customer and enhance the customer’s experience and drive sales. The Wireless Standard Team, exhibiting in Booth 431 during the Expo, had the opportunity to present their Point-of-Sale platform to attendees pointing out the many tools that were specifically created with the customer in mind.

“We felt this year’s topic was in perfect alignment with the direction of Wireless Standard,” says Gary Khabinski, B2B Soft CEO. “Our focus has been on maintaining an innovative Point-of-Sale solution that continues to bridge the gap between the wireless retailer and the customer. We’re constantly adding value to our product with new vendor integrations and cost-effective pricing.”

Wireless Standard looks forward to a continued relationship with RCA and exhibiting next year as well. While the theme for this year’s Expo was, 4G for All America, Wireless Standard’s theme continues to be, POS for All Wireless Retailers!

About B2B Soft:

B2B Soft is an innovative software solutions company providing vertical business solutions to improve management, Point-of-Sale and operational business processes for wireless and general retail markets and the consulting services they need to help them succeed in business. Specifically serving Wireless Retail for more than eight years and a leader in building Enterprise Point-of-Sale solutions. B2B Soft's platform enables companies to engage their customers through proven technology. More information about the company can be found at http://www.b2bsoft.com

About Wireless Standard:

B2B Soft’s flagship product, Wireless Standard, is a leading SaaS Point-of-Sale solution that provides access to software and its functions for the wireless industry. With an innovative approach to application delivery, Wireless Standard is a Cloud Computing utility designed to address the needs of the world’s largest enterprises in wireless retail but is scalable so small and mid-size companies can also benefit as well from an enterprise class solution. Wireless Standard capabilities include Inventory Control, POS Transaction Processing, CRM (Marketing & Customer Service), Employee Management, Real-time Web Reporting and Activation and Commission Reconciliation. Today, over 4,000 wireless retailers deploy Wireless Standard at the Point-of-Sale for better business management and customer relations. For more information, visit http://www.wirelessstandard.com.

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