New book addresses North America’s economic, employment and environmental reality while providing profitable solutions

Share Article

Grow Your Profits is about seeing the future, planning for alternatives and increasing a company’s Strategic and Ecological intelligence to achieve a profitable, sustainable, social and environmental footprint.

News Image
The future will require us to take a principled approach to personnel, customers, the environment and global cultures.

In his book Grow Your Profits (published by iUniverse), author and successful executive Chris Provost introduces the VBridge, a strategic operations model for increasing product innovations, streamlining processes and employee efficiency, and transparency throughout operational systems. The focus of the VBridge Model is increased profits, increased employment, and respecting the environment by implementing sustainable processes.

Grow Your Profits is about seeing the future, planning for alternatives and increasing a company’s strategic and ecological intelligence to achieve a profitable, sustainable, social and environmental footprint. The book contains a concise summary of the broad threats and future trends governments, world organizations and small and large businesses face. It presents alternative business and government models to aide in achieving profitable innovations, sustainable growth and higher margins.

“The future will require us to take a principled approach to personnel, customers, the environment and global cultures,” says Provost, “while applying new co-operative, collaborative approaches to achieve sustainable global growth. The future will increasingly challenge our framework of government and business.”

The two objectives of Grow Your Profits are to provide an overview of board trends and identify an efficient, effective toolkit for growing and transforming your business model and profitability.”

Provost maintains that, “taking this approach changes your perspective as well as your strategic marketing plans as you view the needs of today’s consumers through the lens of the impact on future consumers.” He goes on to write that, “business strategy, product development, and marketing strategy are key parts of the VBridge and integral to building the communication process bridge.”

Grow Your Profits details Provost's innovative, yet tried and true methods for reeling in the revenues from the VBridge and other topics including:

  •     Integrated Value Chain Management aka the VBridge; are you integrating your business to maximize opportunities? Why not doing so is hurting your profits?
  •     Cross-functional training of employees and the Milestones for Excellence every employer should know
  •     The difference between a VBridged company and a fragmented company: charts, graphs, and diagrams to help assess and understand where your business is and where is needs to go
  •     Where sustainability meets profitability: shocking facts and statistics
  •     Helping your company learn different ways of thinking using strategic flexibility
  •     Value Profits versus Easy Profits and how they can increase employment and profitability

About the Author
Chris Provost has delivered over $200 Million in net profit growth for companies by improving their business value chain, supply chain and logistics processes. He has negotiated with hundreds of organizations in his leadership roles as director of fleet, strategy, & shared services and director of National Transportation at Wal-Mart; leadership roles with Unilever and other major corporations. Provost is a Value Chain expert with intensive experience in supply chain, logistics, systems, manufacturing, financial management and marketing.

iUniverse, an Author Solutions, Inc. self-publishing imprint, is the leading book marketing, editorial services, and supported self-publishing provider. iUniverse has a strategic alliance with Chapters Indigo in Canada, and titles accepted into the iUniverse Rising Star program are featured in a special collection on BarnesandNoble.com. iUniverse recognizes excellence in book publishing through the Star, Reader’s Choice and Editor’s Choice designations—self-publishing’s only such awards program. Headquartered in Bloomington, Indiana, iUniverse also operates offices in Indianapolis. For more information or to publish a book, please visit iuniverse.com or call 1-800-AUTHORS. For the latest, follow @iuniverse on Twitter.

###

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Marketing Services
iUniverse
800-288-4677
Email >