Tequila of the Month, Tequila Spectator May 2011

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Fortaleza Blanco Tequila Receives 93 Points from Tequila Spectator

It's with great pleasure that we've awarded May 2011 "Tequila of the Month" to Fortaleza Blanco Tequila.

TS Review: Special things are cooking at Fortaleza, if you like olives you will definitely enjoy this Tequila.

The Fortaleza Blanco has an aroma of baked agave with notes of olives and citrus. The flavor reminded us of a Dirty Martini with notes of pepper but with a much richer texture. The finish had a light sweet agave and spice after taste with a good balance.

Fortaleza Blanco is now part of our recommended list of Tequilas!

  • Tequila Spectator LLC

MAY 2011 TEQUILA RATINGS:
ANEJO:
COCULA ANEJO - 93 POINTS
KAH ANEJO - 78 POINTS

REPOSADO:
D LOS ALTOS - 90 POINTS
ESPOLON REPOSADO - 88 POINTS
KAH REPOSADO - 76 POINTS
TEVADO REPOSADO - 68 POINTS

BLANCO:
901 SILVER - 79 POINTS
CASA NOBLE BLANCO - 89 POINTS
FORTALEZA BLANCO - 93 POINTS
KAH BLANCO - 79 POINTS

TEQUILA SPECTATOR LLC:
(http://www.TequilaSpectator.com):
Mission: To increase consumer confidence when purchasing tequila by providing a rating service that is unbiased and gives tequila brands an equal platform to compete for consumer business.

ABOUT:
Tequila Spectator offers an unbiased tequila rating services to all tequila brands at no charge, the service is performed to benefit of the consumer. After rating a product Tequila Spectator issues a rating logo containing the category and points attained. Rating logos are then used by the tequila brand to distinguish themselves from other brands and for consumers to quickly identify the category and quality of a product. New ratings and Press Releases are published monthly to announce rating results.

Note from the Founder:
After many years of enjoying tequila I came to realize that there was a knowledge gap in the consumer market of what was deemed as good tequila. The consumers that were familiar with tequila also had a tendency of not venturing out to try new brands. Researching this further I encountered a pattern and a very common remark, “How do I know which Tequila is good?” It quickly became apparent that there was no authoritative company rating only Tequila, especially no one with a significant market presence.

Tequila Spectator LLC is born!

The first action was to create a Logo Rating System that would help the consumer quickly identify the tequila quality. The outcome is a 5 category colored system that identifies the Aged Category & Rating Points. Implementation of this system was seamless and received a positive response from both the consumer and tequila brands.

The Tequila Spectator rating logo will serve as a guide to Tequila consumers and will quickly become the must have rating for the Tequila industry!

-Jose Delapaz
Founder, Tequila Spectator LLC

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Sonia Avila
Tequila Spectator LLC
(213) 674-8109
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