We have a lot of knowledge to contribute, social media opens new channels for us to help customers when and where they need it.
Bellingham, WA (PRWEB) May 05, 2011
McNett Corporation, the outdoor industry leader in gear care, gear repair and specialty personal care products, is excited to announce the addition of an online community engagement program. McNett has hired Cheriss Faiola as Community Development Specialist. With eight years of consumer marketing experience, Cheriss will be conversing directly with customers in the company’s key industries, which include Outdoor, Hunting, Fishing, Diving, and Military.
“We’re enthused about having a more in depth dialogue with our customers,” says David Wiggs, McNett Marketing VP. “Cheriss will help McNett become part of the conversation. She’ll be sharing our decades worth of gear care and repair knowledge and helping customers find the gear fixes to get them back outside."
“We have a lot of knowledge to contribute, social media opens new channels for us to help customers when and where they need it,” says Faiola. McNett recently launched Facebook and Twitter accounts for the Outdoor, Hunting and Fishing communities, and contributes to key online community forums with gear repair demos and advice.
Look for McNett on forums and Twitter under @WildernessReady for the outdoor community, @TriggerReady for hunting, or @HooksetReady for fishing. On Facebook, look for Gear Aid Outdoor and Gear Aid Hunt + Fish. Watch these spaces for announcements of our Military and Dive community work.
About McNett Corporation
For 30 years, McNett Corporation has manufactured and marketed the finest specialty products for outdoor, sporting goods and the military. Our care and repair products are known worldwide by consumers and original equipment manufacturers. McNett brands are the most recognized and trusted in their categories: Aquaseal®, Seam Grip®, Freesole®, MicroNetTM, and Aquamira® brands are available in over 70 countries. For more information, see our website at http://www.mcnett.com, or contact David Wiggs, Marketing VP at 360-392-2706.