Colchester, VT (PRWEB) May 04, 2011
According to MyWebGrocer, the leading provider of digital grocery solutions, shoppers are choosing healthier alternatives within many traditional food and cooking categories for Cinco de Mayo.
Based on online sales data collected the week prior to Cinco de Mayo in 2008, 2009 and 2010, sales went up for many healthier food items:
MyWebGrocer drives digital connections between consumers, grocery retailers, and Consumer Packaged Goods brands. MWG creates and manages digital solutions for clients including websites, digital media, online circulars, email marketing initiatives, mobile applications, social media strategies, and customer acquisition programs. MyWebGrocer works with more than 110 retailers nationally, representing more than 10,000 stores, and 90 major consumer packaged goods brands. All metrics seen above are based on MyWebGrocer online sales data collected the week prior to Cinco de Mayo in 2008, 2009 and 2010.