Vistaar Recruits Paul Greifenberger to Head Sales

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Senior vice president brings more than 20 years of experience to the executive team.

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Due to the breadth and depth of the pricing solution, we have a unique opportunity to optimize price throughout our client’s entire go-to-market process. The company’s current growth trajectory, coupled with increased investments in sales and marketing...

Vistaar Technologies, Inc., an innovator of B2B price and revenue management solutions, announced today the addition of Paul Greifenberger to the Vistaar executive team as senior vice president of sales. Greifenberger has over 20 years of experience in business development, account management and dynamic sales team building. In this new role, Greifenberger will help to continue the company’s momentum in the market.

“I am very pleased to have the opportunity to build on Vistaar’s long history of success,” said Paul Greifenberger. “Due to the breadth and depth of the pricing solution, we have a unique opportunity to optimize price throughout each client’s entire go-to-market process. The company’s current growth trajectory, coupled with increased investments in sales and marketing, makes Vistaar a very exciting place to be right now.”

Paul’s recent experience includes working with two Symphony Technology Group (STG) portfolio companies for nearly a decade -- most recently as executive vice president with Symphony Marketing Solutions, a multi-shore consulting firm providing advanced analytical modeling services. During his tenure, the company more than doubled their average year-over-year new bookings. Additionally, Paul was one of i2 Technologies’ most successful sales executives. As i2’s vice president of sales, Paul created a start-up business unit in consumer packaged goods (CPG) and retail. Paul is a graduate of the University of Michigan’s Master of Business Administration program and earned his Bachelor of Science from the Syracuse University School of Management.

Vistaar helps companies maximize revenue and margin realization by managing the entire go-to-market price optimization process, providing the analytics, market intelligence, and scenario planning to make smarter pricing decisions. Sandy Tungare, CEO, Vistaar, remarks, “Paul brings an immense amount of market knowledge and sales talent to Vistaar. His experience in business development will help us continue to grow the Vistaar customer base and drive measurable results to clients. We are pleased to welcome him to the team.”

About Vistaar Technologies, Inc.
Vistaar is an innovator of price and revenue management solutions. Vistaar’s pricing software enables companies to achieve pricing best practices through price analytics, price optimization, price list management and deal management. Vistaar is working with companies such as AMD, Beam Global, Cisco, Ford and GE to transform pricing operations into a strategic advantage. For these companies, Vistaar pricing software drives measurable price and margin improvements that deliver profitable growth and maximum shareholder value. Vistaar’s operations include six offices across North America, Europe and Asia. Visit our website http://www.vistaar.com or contact Vistaar at +1 973.581.6300 for additional information.

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Jane Biddle
DPR Group
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