The California Council on Economic Education Announces Its Website Redesign at http://www.ccee.org

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Website redesign adds lesson plans by grade, online registration to CCEE events and state-of-the art search engine optimization

The California Council on Economic Education (CCEE), a leading economic and financial literacy education organization in California, announced today its newly redesigned website. The aim of the website is to be the “go to” place for everyone—teachers, education professionals, business and government leaders, donors, students, parents, and the general public—interested in financial literacy and economic reasoning education for K-12 students in California. The ultimate goal is to prepare California’s students to participate in the global economy as responsible workers, consumers, savers and citizens.

For teachers, the website creates a community and a place to access no-cost and low-cost education resources for their students that are standards-based and have been vetted by classroom teachers. In addition, teachers will find professional development opportunities. For donors, the website features expanded sections on why financial literacy is important, progress on fundraising efforts, and CCEE contributors. The website also includes a new feature that makes donating online by credit card easy for individuals.

“Our online visitors will now have an easier time finding the information they want and accessing it,” says Laurie King, Director of Development and Strategic Planning at the California Council on Economic Education. “For teachers, we have lesson plans, students contests, programs and professional development workshops that provide continuing education credits available online. The business community will now more easily be able to see how we teach economics and financial literacy to students ... and visitors to our site will be able to find information on the state of financial literacy among California students as well as find out who is working with us to provide a solution for preparing all students with the skills they will need to participate in the global economy.”

The website makes it easier to get involved and be part of the solution to the lack of financial know-how. The calendar section allows for online registration at CCEE events, the blog keeps you up-to-date on our current thinking and press releases recount CCEE’s successes. The site was designed to add more social media as CCEE grows.

Financial Literacy Lesson Plans More Accessible
The website hosts all the California Council on Economic Education’s program materials, including lesson plans, students contests, curricula for K-12 students, and teacher workshops. The site is organized to help teachers quickly find what they are looking for in “Teaching Economics” and it is organized by grade and topic. If a user is not sure where to look, the search engine within the site will help.

“Economics for Donors” discusses the need for economic and financial education among our students. It also outlines the goals of CCEE’s strategic plan to reach one million students each year. The contributors that are helping to provide students with economic and financial literacy skills are highlighted.

“About Us” provides information about the nine economic principles that all CCEE’s programs are based on, board members that guide the organization, CCEE staff, and partners throughout the state and nation that help us deliver the highest quality economic and financial literacy education to teachers and their students.

Design Team
The CCEE staff worked with Spiffy Press, based in Pasadena, California to design and build this website. Key expertise provided by Spiffy Press included marketing strategy based on target audience interviews, search engine optimization, and customized wordpress architecture.

About The California Council on Economic Education
The California Council on Economic Education (CCEE) is a nonprofit organization dedicated to advancing the economic reasoning and financial literacy of California students so they will be prepared to participate in the global economy. CCEE is affiliated with the national Council for Economic Education, delivering economics education programs and materials to K-12 teachers. More information about CCEE’s professional development workshops that assist teachers in teaching these concepts, its curricula programs, including three student contests, and the organization itself can be found on its website at http://www.ccee.org.

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Laurie King
lking@ccee.org
(888) 499-3749
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