Ancra Announces New SILVERLINE Elite EPDM and SILVERLINE Natural Rubber Tarp Straps Will be Made in USA

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Global Distributor of Well-known GOLDLINE and SILVERLINE Brands Now Has Broadest Offering of Ultra-Quality, U.S.-Made Tarp Straps

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SILVERLINE Elite EPDM

The SILVERLINE Elite EPDM Tarp Strap has all the advantages of EPDM,
coupled with U.S. manufacturing quality, all at a very competitive price
point.

Ancra International, the global leader in load securement innovation, introduced the new SILVERLINE Elite EPDM Tarp Strap today. The new strap provides Ancra customers with a high-quality, American-made EPDM tarp strap that can be purchased at a competitive price.

Until now, the SILVERLINE Brand Tarp Strap has been positioned as a Chinese-made natural rubber product and has been most popular among those operating vehicles in colder climates. Ancra announced that both the new SILVERLINE Elite EPDM Tarp Strap and the original SILVERLINE Natural Rubber Tarp Strap will be exclusively manufactured in the United States and both will be available starting July 1, 2011.

Ancra currently offers the ultra-premium, EPDM-based GOLDLINE Tarp Strap, and the company emphasized that the GOLDLINE product has been manufactured in the U.S. since its introduction over 40 years ago.

“Ancra will now have a U.S.-made tarp strap to serve virtually any application environment,” Jim Calico, vice president of business development for Ancra, said. “No other tarp strap product offering is this comprehensive and no other line of tarp straps is engineered with this level of precision and single-source quality.”

The GOLDLINE and SILVERLINE Tarp Straps are famous among fleets and independent truckers and are favored for their quality and durability. The straps have built their following chiefly through personal recommendations.

Like the new SILVERLINE Elite EPDM Tarp Strap, the GOLDLINE Tarp Strap is made of ethylene propylene diene monomer (EPDM) rubber, a material capable of delivering exceptional strength, durability and resistance to everyday environmental road conditions, like ultraviolet (UV) radiation and ozone.

Because of its robustness and its capacity to maintain its elastomeric properties in high-temperature environments, the ultra-premium-quality GOLDLINE Tarp Strap is a mainstay among vehicles operating in moderate and warm climates. EPDM-based tarp straps have proven to last five to 20 times longer than natural rubber tarp straps, and the lower profile SILVERLINE Elite EPDM Tarp Strap is exceptionally resilient as well.

The SILVERLINE Tarp Strap is made of the highest quality natural rubber and includes UV inhibitors to promote durability. The SILVERLINE brand has gained popularity among fleets and drivers doing business in colder climates, like Canada. The natural rubber in the SILVERLINE Tarp Strap remains uniquely flexible, even in sub-zero conditions.

The new SILVERLINE Elite EPDM Tarp Strap was designed to provide the marketplace with a tough, high-functioning, U.S.-made, EPDM alternative to the status quo. Calico noted that the vast majority of rubber and EPDM tarp straps on the market today are imported, and that past material and manufacturing quality fluctuations had led Ancra to seek a U.S.-made alternative.

“The SILVERLINE Elite EPDM Tarp Strap has all the advantages of EPDM, coupled with U.S. manufacturing quality, all at a very competitive price point,” Ralph Abato, vice president of sales and marketing for Ancra, said. “With Ancra’s global distribution capabilities, a quality EPDM tarp strap is now within anyone’s reach.”

GOLDLINE, SILVERLINE and SILVERLINE Elite EPDM Tarp Straps are manufactured in Middlefield, Ohio, by Universal Polymer & Rubber, Ltd. (UP&R). The company has been making the industry’s highest quality tarp straps since 1971 and is a tier-one and tier-two supplier of molded and extruded rubber and plastic parts to the automotive industry. On Jan. 3, 2011, UP&R named Ancra as its exclusive worldwide master distributor for all GOLDLINE and SILVERLINE Brand Tarp Straps.

“We closely control all facets of our manufacturing processes and even make our own hooks,” John Zielinski, vice president of sales and marketing for UP&R, said. “No other tarp strap manufacturer has single-source, in-house manufacturing capabilities in the U.S.”

“Ancra is proud and happy to be associated with such a venerable American-made product line,” Abato said. “These tarp straps are setting a new industry standard across the board.”

Ancra has established a hotline to answer questions, solve problems and to ensure that those who are interested in GOLDLINE, SILVERLINE and SILVERLINE Elite EPDM Tarp Straps can acquire them. The hotline number is: (800) 929-2627, ext. 203.

View images of GOLDLINE, SILVERLINE and SILVERLINE Elite EPDM Brand Tarp Straps at the link below:
http://www.ancra.com/tarpstraps2.html

About Ancra International
Ancra International, headquartered in Hawthorne, Calif., is a world-class designer and manufacturer of restraint-related components and assemblies serving the commercial vehicle market and other industries. Its heritage as a product innovator is underscored by the fact that Ancra holds 71 domestic and foreign patents and 51 product trademarks. Each product is made from only the finest materials with attention given to every engineering detail. All component parts and materials are selected for performance and durability to offer customers the most cost-effective and reliable solutions for their needs. In 1996, Ancra was acquired by The Heico Companies. The Heico Companies have aggregate sales of more than $2.5 billion and an exceptional resource of professional services. For more information about Ancra, visit them on the Web at http://www.ancra.com

GOLDLINE and SILVERLINE Brand Tarp Straps are registered trademarks of Universal Polymer & Rubber, Ltd.

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