Simon Heffer invited to edit ViewsHound.com, the world’s first Crowdpublishing news site

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The world’s first crowdpublishing website ViewsHound.com is contacting Simon Heffer to invite him to become its guest-editor. The site hopes to send out a serious message that is is producing a noteworthy publication committed to quality writing.

Simon Heffer, the Daily Telegraph’s associate editor, style policeman and columnist, announced on Wednesday that he is leaving the newspaper to pursue a new role in journalism or publishing.

The world’s first crowdpublishing website ViewsHound.com is contacting Mr. Heffer to invite him to become guest-editor of the ViewsHound website. Editor-in-Chief Ian Howlett commented: “A journalist of Simon’s calibre doesn’t become available often, and we want to send out a serious message that we are producing a noteworthy publication committed to quality writing.”

Mr. Heffer had worked on and off for the Telegraph Media Group for 25 years in various roles, culminating in the role of associate editor after having been passed over for the top job when Tony Gallagher got the nod in 2009.

ViewsHound’s crowdpublishing model is changing how media works by harnessing the crowd to write, edit, market and monetize the site, located at http://www.ViewsHound.com. The idea behind crowdpublishing is that all fixed costs normally associated with running an international news site are turned into variable costs, with the writers splitting the revenue generated by their work equally with ViewsHound, who maintains the publishing platform and coordinates all the roles. Copy-editing, marketing and monetization will also be farmed out to the crowd in due course. ViewsHound also pays daily cash prizes to incentivise writers.

For the reader the allure lies in being able to read potentially thousands of great authors from around the world rather than the same hundred or so found on a normal news-site. “Like with everything else in life, readers want variety” added Howlett, “and the best way to guarantee the greatest flow of top quality contributions from around the world on the greatest number of topics is through the crowdsourcing model, which opens up the opportunity for contributors wherever they might be based”. Crowdpublishing takes the crowdsourcing approach one step further by sourcing ALL the activities required for running a news site from the crowd.

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Ian Howlett
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