Discount Tire Opens Store 800 - Company Reaches New Milestone with Northern California Store

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Maintains Title as America’s Largest Independent Tire and Wheel Retailer

Discount Tire, the nation’s largest independent tire and wheel retailer, today announced the opening of its 800th store nationwide. Store 800 opens at 6091 Stanford Ranch Road in Rocklin, Calif.

In Oregon and most of California, our stores carry the America’s Tire brand. The company will hold a grand opening event for its new America’s Tire store in Rocklin from 8 a.m. to 6 p.m. on Friday, June 3rd and from 8 a.m. to 5 p.m. on Saturday, June 4th. Store guests will receive $100 off the purchase of a set of four tires or $200 off the purchase of a set of four tires and wheels.

Glenn Sutter, vice president of the Northern California region, stated: “This is an important milestone for the growth of our company and it’s fitting that store 800 is located in California. With nearly 1,900 employees and 125 stores serving California, it’s our second largest state and we’re honored to be part of so many local communities.”

Discount Tire and America’s Tire stores span the country from California to Florida and from Minnesota to Texas. Founded in 1960, the company has transformed itself from a humble single-store operation in Ann Arbor, Mich. to the nation’s leading independent tire and wheel retailer with stores operating in 23 states.

“Today we serve millions of customers through our network of retail stores, mail order and online business. Customers return to us for our selection of tire and wheel brands, low prices and service,” added Sutter.

Doug Harris is the store manager of the new America’s Tire in Rocklin. Harris has been with the company for 25 years. America’s Tire is committed to promoting from within and is always looking for qualified individuals to join them in their exceptional growth. Additional career opportunities can be found by visiting the America’s Tire website or a local America’s Tire store.

The Rocklin store is equipped with the latest tools, including automatic inflation equipment that protects employees and was specially designed for America’s Tire. The no-touch mounting machines shield expensive wheels from damage and inflate tires to the precise air pressure.
America’s Tire offers the largest tire and custom wheel selection of any tire retailer. The company sells leading brands such as Goodyear, Michelin, Bridgestone, Yokohama, Kumho, BFGoodrich, Pirelli, Hankook, Falken, along with America’s Tire exclusive brands such as Silver Edition and Roadhugger. America’s Tire also offers wheels from Enkei, Konig, Liquidmetal, TSW, Akuza and exclusive brands including MB Wheels and G-games.

The new Rocklin America’s Tire store phone number is (916) 791-1800. The company operates 125 stores in California. At discount or customers can locate a store, purchase tires, schedule installation appointments, register for e-mail discounts, gain access to safety tips and other helpful information, and even determine tire and wheel size by brand for their vehicle.

Don’t have a Discount or America’s Tire store in your city or state? Then shop at Discount Tire Direct for convenient online and phone order support. You’ll get the same great service with fast, direct freight delivery across the USA.

Discount Tire, based in Scottsdale, Arizona, is America’s largest independent tire and wheel retailer. Also known as America’s Tire in Oregon and some parts of California, we currently operate 800 stores across the country. In 2010, the company marked its 50th year serving customers as their trusted tire retailer in local markets across the U.S. Discount Tire also sponsors NASCAR Nationwide Series and Formula D racing. News, driver appearances, show car schedules and racing schedules can be found at For more information about Discount Tire and America's Tire visit About Us.

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Kendra States
The Lavidge Company
(480) 998-2600
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