DoctorDirectory Names Rick Johansen Vice President, Sales and Marketing

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Johansen to lead sales and marketing teams for both the DoctorDirectory Market Research Solutions and IncreaseRx brands.

Rick's track record of helping pharmaceutical and biotech companies reach hundreds of thousands of healthcare professionals to communicate best-in-class therapeutic product information is well aligned with DoctorDirectory’s focus.

DoctorDirectory, a leading healthcare marketing solutions company that specializes in providing pharmaceutical brand teams and their agencies access to Healthcare Professionals and marketing programs to improve brand performance, has appointed Rick Johansen Vice President, Sales & Marketing.

"We are very pleased to have Rick join our senior management team. His track record of helping pharmaceutical and biotech companies reach hundreds of thousands of healthcare professionals to communicate best-in-class therapeutic product information is well aligned with DoctorDirectory’s focus," said Jay Grobowsky, CEO.

Over the last several years, DoctorDirectory has been rapidly expanding its workforce and client roster. Rick is tasked with managing the growth of both the Sales and Marketing teams while expanding on the company's core strengths.

“I am very excited about the opportunity and looking forward to supporting the DoctorDirectory team. Both the industry and Healthcare Professionals are looking for new methods of gathering or providing information and supporting their patients. I believe DoctorDirectory brings some very unique services that bridge this gap. I am looking forward to supporting both our clients and Healthcare Professionals.”

Rick brings over 19 years of Bio-Pharma industry experience to the DoctorDirectory team. Most recently Rick held a senior sales position with Aptilon focused on supporting the growth of Aptilon’s client base and revenues. Prior to joining Aptilon, Rick held senior sales positions within NDC/Wolters Kluwer and Verispan (now part of SDI). Rick holds a MBA from Dowling College and a BS from NY Maritime. Rick also spent 23 years with US Navy (last 17 were in the reserves where he retired with the rank of Commander).

About DoctorDirectory

Celebrating 15 years of successful client partnerships and service to the healthcare community, DoctorDirectory specializes in providing healthcare professionals the opportunity to participate in Market Research and other programs that help shape the healthcare industry. Through the IncreaseRx solution, available exclusively through DoctorDirectory, pharmaceutical brand teams are able to generate incremental revenue with limited risk. Visit contactdd.com to learn more. Follow DoctorDirectory on Twitter at @ContactDD.

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Mimi Rolen

Jay Grobowsky
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